Portage, IN

"The more things you do, the more you can do."

Lucille Ball (1911–1989)
Actress and comedienne

I was riding the bike in the gym this morning and as I always do, I was listening to a podcast. That got me to thinking that it is time for a iPod University 3, but before I do that I have something else in mind.

I am a reader and a listener. I love to learn and hear new ideas that may help me grow my business. If they are implemented correctly or at all. I have always thought of myself as the guy that goes the extra mile. Really, beyond just showing up at closings or getting a good closing gift. As someone, that makes sure they understand and that is not even the extra mile that is a part of the job.

What can a mortgage broker do to go the extra mile?

• I had one LO that went out and helped his client scrape and paint a house to make sure it passed an FHA inspection!

• I fax a weekly status sheet to each Realtor involved in the transaction, not really the extra, but since not many do it. I call it
• Help with marketing ideas, you know the good ones that I know work

I think what a lot of us in the business think of as the extra mile is just a little more than doing your job. However, those little things add up when you look at the big picture. My brother and I were talking the other day about our maddening episodes at the License Branch. I will admit that I am a bit of a hot head and can get very irritated when I think someone just has a complete lack of customer service, but it seems that some just don't even do the job that they are being paid to do.

They seem to be so opposed to lift a finger to help that you just want to drag them over the counter and beat a little service in them. I pray that when someone leaves my office they know they were treated with the utmost respect. They feel that the experience could not have been better whether or not I could get them a home loan or not.

Do your clients feel that way? Havae you polled any of them lately and ask them what you could have done for them that they feel you have not?

Dave Woodson

Indigo Financial Group

The Indiana FHA Expert

oh, a quick side note for you Trekkie, did you know that Lucy's production company produced the original Star Trek series.

Here is a quick video for tomorrows Mad Mortgage Machine Show and podcast. 

This week, I talk to Giovanni from New Beginnings Credit Repair in Merrillville, In.  I, also, discuss the fairy-tale foreclosure from the Extreme Home Makeover in Atlanta, Ga, the possible affects of the the fed taking over Fannie and Freddie, and the possible resurrection of Down Payment Assistance. 

So, tune in tomorrow for the Mad Mortgage Machine Radio Show on WIMS am 1420 or WIMSRadio.com

The NW Indiana FHA Lender of Choice

Dave Woodson

The Mad Mortgage Machine

Just heard that song and it sounded like a good title for what I am doing here and now

The fed is making it easy for us to go back into a refi boom.  Rates dropped yesterday on the news that the Fed was taking over Fannie and Freddie and I will still be honest with you.  I am not sure what to think, but I am going to act and get it out there right here and now. 

Use this window to refi or lock your great rate.  We were up 144bps yesterday and today we are up just 6bps.  If you are the average joe lo and does not understand what market to watch you are lost right now.  You should just go sit in the corner and let all of the hoopla pass you right on by. 

Here, I will let my video do the talking for me...

I am Dave Woodson and I am the Mad Mortgage Machine.

I cover all of Indiana, Florida, Michigan and Illinois. 

FHASecure and NWI FHA

Wow, Google is heating up the market jumping $80/share on reports that earnings are up 31% in the first quarter.  Citigroup is up after reporting a loss that could have been worse.  There are several more that up and stock futures soar this morning and that puts pressure on mortgage backed securities. 

Right now, we are still down a ton, but not as bad as earlier this morning.  We are battling back to even, but we will have a ways to go.  We have been seeing increased call volume into the office.  Our message must be getting out that it is not that bad after all and this is just like a stock.  You want to buy it when it is low and not high.  Clients are starting to see a real bargains out there, and they leave this office knowing that sellers are selling and not giving away.

I am Dave Woodson, your Northwest Indiana Mortgage Consultant for Life

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