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Prospects Flourish for Land Brokers Chicago, IL, April 26, 2009: The motto of the National Association of REALTORS is "Under all is the Land." It's a simple sentence that expresses just how central land brokerage is to the entire real estate industry. Higher levels of equity in most land deals, combined with the growing demand for food and recreational space as the U.S. population grows, help ensure long-term stability and a strong future demand for land. Land's low volatility is good news for owners, but it also helps insulate land brokers from the more dramatic market fluctuations common in the commercial and housing sectors. That's why selling land in all its forms offers an attractive niche for real estate professionals. "The demand for land brokers should grow steadily in the next five to seven years. More than half of all farmland owners are over 65 and will be considering sales," says Hertz. In addition, retiring Boomers will fuel demand for more recreational ranch and timberland. "If you enjoy land and helping people buy, sell, and manage their investments, land brokerage is a great career for you," he says. "How the United States uses and preserves land is very important today and will be even more so in the future," agrees real estate consultant and Boston College MBA Professor Frank J. Parker, CRE. "Development pressures will rise in the future decades due to a strong increase in the nation's birth rate and in immigrants with permanent residency. Land usage demand will elevate accordingly." Land brokerage offers a viable niche for those already in real estate because many of the same techniques used with other forms of investment real estate also apply to land investment. Market comparisons of value, analyses of appreciation potential, and calculations of cash flow projections are similar for all real estate investments. In addition, land, like any other investment requires professionals who can help match a property to an investor's risk tolerance, holding period, investment goals, and available capital, says Lou Jewell, ALC, of Dan River Real Estate Inc., Pilot Mountain, N.C. "A land broker, like any real estate professional, needs to be strategic. Brokers need to understand value based on current and potential uses and to interpret market conditions, says Hertz. Farmland, since it is often rented to a farmer/tenant, also requires skills in tenant selection and lease negotiation, as well as ongoing property management, to ensure that the value of the land is not undermined by erosion or misuse. But if some real estate skills are readily transferable to land sales, the wide spectrum of land uses also requires specialized knowledge of individual niche products. Selling agriculture land requires knowledge of soils, crops, and government regulations. Land intended for livestock production must be analyzed to ensure sufficient water and acreage for stock. Timberland sales call for an expert on the life cycle and market desirability of different hard and soft woods. Selling land for future housing or commercial development requires an expert in zoning and land use regulation. "Land brokerage is not a field you can go into cold," says Parker. Land sales require experience, specialized education, and a professional network. For brokers wishing to explore the opportunities in the land discipline, there's only one national source-the REALTORS Land Institute, says Keith Morris, ALC, 2009 RLI President and head of Four M Land Company, Somerville, Tenn. As a professional membership organization, the REALTORS Land Institute (RLI) serves the unique constituency of real estate professionals who broker, lease, sell, develop, and manage land assets. RLI offers superior education through its RLI Land University and professional development programs. Members of RLI may earn the prestigious Accredited Land Consultant (ALC) designation, which is conferred to only those land specialists who complete a rigorous education program and who achieve a volume of successful land transactions. RLI also provides a unique opportunity to meet and learn from the most experienced and qualified land brokers in the business, adds Morris. "Even with our housing markets in turmoil and commercial real estate markets at a near standstill, land remains a great investment," says Jewell. That means that there's no time like the present to be a part of this thriving real estate specialty. "If you enjoy land and helping clients buy, sell, and manage their land investments, land brokerage is a great career," concludes Hertz. For more information on membership and land education, contact RLI at 800.441.5263, or go to www.rliland.com. |
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Own a Piece of America Chicago, IL, February 29, 2009: Whether you're buying that perfect site for your future retirement home or investing in crop or timberland for a stable financial return, land offers a great place to keep your money safe and watch your investment grow. And buying land is easier than you think-with the help of an Accredited Land Consultant of the REALTORS Land Institute. If one of your land-buying goals is purchasing a site for your future retirement home, now is a perfect time to take advantage of the market pressures on home builders to find a well-located lot at a great price. Rural land prices are also likely to accelerate as Boomers retire, notes Gibson. He cites a 2006 study by the National Association of REALTORS that found half of Boomers who live in an urban area would like to retire to a small town or rural area. Buying the land separately and not building until you're ready to retire also helps keep costs down. Developers' financial distress may also produce some significant price reductions on land near the edge of current urban development, says Ray L. Brownfield, AFM, ARA, ALC, an associate broker with John Greene Land Company in Oswego, Ill. But these investments-although they have strong upside potential-are only for those with deep pockets and patience, since "there is little viable income compared to the total cost of the land," he says. For investors seeking low volatility and reliable cash flows, Brownfield and many other land experts suggest concentrating on farm land. "Good agricultural land in our market can yield a consistent 4 to 5 percent annual return. And since prices have stabilized this year after several years of appreciation, it's a good time to invest," he says. The ALC designation is conferred only on those land specialists who complete a rigorous education program and achieve a volume of successful land transactions, says Dan Hatfield, ALC, 2009 RLI president-elect and owner of Hatfield Realty in Medina, Texas.
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