What does your email say about you??What does your email say about you??? You would be surprised to know that sometimes the smallest things can make the biggest difference when it comes to you and your business. Now I am sure all of us want to be portrayed as a professional in our industry but you may be hurting yourself and not even be aware of it.
In this post I am going to talk about how your email address may be affecting your business. Did you know that one of the biggest traffic driver to your website is your email address? Why? Well let me show you, lets say for example that you are wanting to do more research about a company and all you have is their email address, Most people will automatically assume you are associated with the name in your email address. Let me show you, if you get an email from JaneSmith@REMAX.com you automatically assume that Jane Smith works with Remax and that you can find out more about her and her company at www.REMAX.com, correct? Well not let's say you get an email from JaneSmith@gmail.com now if you want to find out more about Jane Smith where would you start to look? We all know that Gmail is Google's free email service, well Jane Smith doesn't work for Google, so how do we find her? It is simple we don't!!!
I can't believe the countless number of Realtors® who want to be seen as professional but they don't portray that professional image and they don't make it easy to be found online. Now if you were to receive an email from me one from skyeh_99@yahoo.com or one from skyeh@atyourservice-va.com which one looks more professional? Well it is only obvious the Skye with At Your Service! looks more professional than Yahoo Skye.
So how is your email hurting you? Well there is two ways one is the obvious if they don't know where to find out you wont be found and two I would rather work with someone who gives the professional image over someone who dose not. When a potential client calls you and is looking for a professional to assist them in the selling or buying of a house don't you think you should give them that professional image that they expect to receive?
Now I know many of us try to save money and like to use as many free services as we can, trust me I am guilty of this as well. But is saving a little coin costing you more in the long run. Many Realtors® have a website, and if you do some investigating you can find service providers that offer free professional emails to go along with your website. GoDaddy does this MSN does this as well as Yahoo for business. It is easy now to find a company that offers several email accounts with your website. Find them and use them, many of the free services make it easy to switch to a new email address as they offer a "forwarding" service. Much like the United State Postal Service they will forward your emails to your new email address and many of them will send an email to the sender giving them your new email address as a good email address to reach you at.
Make sure you have an email that matches your website address so you can be easily found by potential buyers/sellers and don't loose out like Gmail Jane to Remax Jane.
Skye Hawk At Your Service! Virtual Assistant Specialists
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Skye Hawk, NAR Certified REPA At Your Service! Virtual Assistant Specialists Fountain Hills, AZ Office Phone: (800) 403-2430 Ext.: 101 More information... Contact Skye Hawk, NAR Certified REPA |