There's been discussion among professionals in the real estate business for years now regarding the value of holding open houses. The National Association of REALTORS® conducted a survey last year that revealed 80 percent of buyers used the Internet for property searches, but only 42 percent visited open houses. What gives, and are open houses a waste of everyone's time?
The answer varies according to whom you ask, and there are good arguments on both sides. Some agents feel that truly serious buyers do their searching well in advance, and choose to make appointments to see the homes that really excite them.
Other agents have learned that buyers enjoy the freedom of seeing properties without an appointment and without the company of a representative when they visit. Sellers, on the other hand, sometimes expect agents to host open houses to show that they're working hard for their compensation.
Real estate agents often begin developing relationships with buyers through open houses. By learning the needs of particular buyers at an open house, the agent may be able to direct those buyers to another home that's better suited to their needs - perhaps yours!
In a nutshell, both sides can be equally argued, but the sale of your home is as unique as you are. Discuss the potential benefits and deterrents of an open house with your agent.
If you're planning to sell your home soon and would like accurate and up to date information on its current value, give us a call at (772) 323-6996 or visit us on the web at www.GabeSanders.com or www.TreasureCoastFLHomes.com. Our office is located at 2 N. Sewalls Point Rd. in Stuart, (Sewall's Point) Florida; please ask for Gabe Sanders or Susan Maxwell.
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GABE SANDERS, e-PRO, REALTOR - Serving Stuart Florida - Martin County and Port St. Lucie buyers and sellers. Exceeding Expectations is our motto. Call for a free no obligation consultation.
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All you need is one buyer, if you can't sell them that one show them another. That's why they call me the Preacher because I am out there every Sunday!
You have to be consistent to make it work. If you do 2 open houses every month you will pick up buyers to work with. Doing them every once in awhile is not going to inspire you to do anymore.
Lots of agents who argue against open houses...brokers opens as well as public opens are just too lazy and lack the creativity to do them well enough to attract the kind of buyers and brokers that will do the seller the most good. I know that my little well staged cape open for the first time serving lemonade and cookies tomorrow will get an offer...The proof is in the offer.