How to Shine Bright in a stressful world without the stress of Competition.

The debates about marketing strategies on Active Rain are intriguing. One person's surefire marketing, contact and followup formulas are the "Oh I would NEVERs" for others.

Absorbing the variety of our heartfelt opinions, and experiences, is a daily remindeer of a core belief. This core belief has allowed me to start my real estate business at a difficult time, and honestly, do better than I dreamed.

Core Belief.

We are not competing for listings or buyers. I am not in direct competition with any of you for business.

OK, I can see you now. The eyerolls, the "yeah rights", the chuckling of what on earth is she smoking? Competition is the essence of Real Estate! If you get the listing or the buyer, I don't! It's that simple! ZERO SUM!

My beliefs have a spiritual basis, but can be easily expressed in non-spiritual language. I will try to use all language to make the underpinnings of this belief clear.

1. In life, I am never competing with anyone, simply because there is always enough for all of us.

2. The cacaphony of qualities that make me, me, meld into unique vibrations, frequencies, or better yet, meld into a Me Beam of Light.

3. You, too, have a distinct cacaphony of You qualities that sends out vibrations, frequencies, or a unique YOU beam.

So really, we are each our own distinct lighthouse sending out our own unique beams.

4. The people who feel, see, and respond to your beam don't register mine. Those who see mine don't truly register yours. Oh, they might see or feel or respond to all of ours in an instant, but "my" people are attracted to me and my beam, and "your people" are attracted to you and yours.

And remember, there are enough people for all of us.

5. My job in life, and in Real Estate, is to shine that light, beam that becaon, build and decorate and improve that Lighthouse, or symphony, or melding of my unique vibrations, to the utmost. Shine, exude, beam, send out... ME... to the best of my ability in every minute. Be more of me all the time.

6. Your job is to shine, beam, exude, exalt, send out... YOU.

7. In doing that, we are making ourselves more visible and findable and welcoming to the people who are attracted to us.

This type of belief puts the responsibility of my life and my business on me, and takes out the stress of competition.

8. If I'm not attracting clients, it may not be that I'm doing anything wrong, as much as it may mean I am not tuned in as best as I could be to what makes me, me.

9. Without that level of self-awareness, I can't exude, beam, send out, vibrate my uniqueness in the most clear and noticeable way. Maybe I am listening too hard to you, or listening to nothing in particular, not focused at all, and therefore standing there like an old but beautiful lighthouse lost in the fog, in the periphery of the crowd.

The lighthouse is always there, forever plugged in and ready to go. It's up to me, or you, to make it shine.

10. Shining me is enjoyable. It doesn't have a formula or a right or wrong. I will never do it perfectly. I can tell you what I do, but your formula and special mix of things that work for you will never look just like mine. I can say it "should" be enjoyable for you to shine You, but maybe you like a certain level of misery in your life and do better staying a bit miserable. That's what makes each of our beams attract different people.

My lighthouse is the Eileen Lighthouse and Eileen people fill it and come to it. Yours is the You lighthouse, filled with people who think mine may be nice, but yours feels more like home.

And remember, there is always enough for all of us.

If you are feeling attracted to Flagstaff, Arizona, please visit my website, www.TheFlagstaffWebsite.com, which is always beaming out Flagstaff Homes by neighborhood, price and golf community! If you are a Flagstaff Market Observer, please see the Flagstaff Daily Market Report.