Direct buy, this company seems like a scam

This evening I was passing a Direct buy showroom in the Phoenix area, I have seen them advertised extensively on tv for months and was interested to find out more, I went in, was greeted by the receptionist and introduced to a man who said he was the owner.

I asked about the program, costs and so on he said me and my wife could come to a open house to learn about the company, he handed me a brochure. I again asked about price he did his best Time Share sales speech saying that there is many levels and prices and so on, I asked him about the price and he wouldn't, I got the feeling that they had something to hide and when they could not answer as a direct a question as price.

I will never have anything to do with a company that cant be direct, this company to me seems and feels like a scam.