Woke up this morning to find my Twitter all 'abuzz. Perhaps as the perfect follow up to the last article where we discussed how to use Twitter to help your Real Estate business, Kye Grace, a Vancouver BC realtor has decided to hold a 72 hour straight open house at a heritage-style condo in the City's trendy Gastown area. The concept is simple - he wants to treat the open as an event, and used social media in conjunction with local media to generate buzz, and provide a huge turnout for his clients. He has even gone one step further and asked local businesses to help sponsor the event, as a great cross-promotional community advertising venture. This truly embraces what social media & "2.0" technology is about. A special section of his website has been setup for the event, and you can tune in live on video, watch his video blogs on Viddler, follow him on Twitter, or if in the area you can head down (any time of day or night) this weekend and check it out.
Kye's website for the event can be found here.
I plan on popping by to see how well the event is going, so check back for updates!
Update - More info from the Vancouver Sun can be found here.
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