Greetings Brother and Sister REALTORS!
This is sort of important...it will help you look and sound MUCH better when out among the public...and perhaps when you are around your coworkers...maybe even your broker!
Today...the old lady (Me) wants to help you with a tiny issue that the majority of Realtors miss...and it makes you look and sound sort of...well...stupid!
I'm sure you don't want that!
They say that image is everything, and let me tell you, no matter how smartly you are dressed or how impeccably groomed, irregardless of how much you paid for that designer handbag or brief case...if you SAY SOMETHING STUPID...suddenly you'll be considered...less than bright.
Sadly, this mistake is made by most real estate agents when they speak.
You don't have to feel bad, much of the public makes the same mistake!
Still...a good number of folks do know how to pronounce a word...and this is where Realtors, as a group, slip down that slippery slope of sounding less than brilliant.
Imagine physicians referring to themselves as a PhysiciaR...or PhysiciaM.
We'd all laugh at them becaue they'd sound sort of stupid...right? Not to mention that if a Physican doesen't know how to pronounce their own occupation, it does less than promote a feeling of confidence...instead it leaves you scratching your head in bewilderment...and praying that they won't end up as your surgeon!
Well...it's time to spread the word with my brother and sister REALTORS that the proper pronunciation of the word REALTOR is just as it is spelled...now sound it out loud to yourself...
R E A L T O R
try that again....REAL...just pronounce that part of the word...real...real as in authentic...or the REAL deal!
Easy...right?
Here's the part that becomes a bit sketchy though.
Say Real (Say it out loud) and then add the remaining letters to that...TOR!
REAL+TOR
There is NO letter "I" in the word REALTOR, and yet many, many of you pronounce the word REALTOR as it if was spelled REALITOR! There is no "I" in the word...and no, there is no secret, hidden "I" it's never been pronounced or spelled with an "I" in the word...if you say REALiTOR, you are sounding a bit odd to anyone who knows how to spell or read. Unless, by some change you happen to be from Texias, Oklahomia, or perhaps Coloradi...heck folks, even people from up in Canidia know how to pronounce REALTOR!
Real sounds just like it is spelled, REAL and the TOR happens to rhyme with the words MORE or even DOOR...Real Tor.
No "I" anywhere in the word ...I promise.
Now wouldn't it be nice if you could properly pronounce your own occupation appropriately?
It's hard to think why anyone would want to buy or sell real estate through someone who can't even pronounce their own professional designation and membership!
It's just a thought, but it might even help the way the public perceives us when they take notice that suddenly, REALTORS know how to pronounce the word REALTOR!
Trust me...you'll sound a lot smarter too!
I want you to be your best, experience the greatest success...and to sound fairly bright along the way!
Carol
PS: by the way, no letter "I" in Realty either, just in case you work at a real estate office that contains that particular word...REAL-TY. The ability to pronounce the word should be an prerequisite to joining the National Association of Realtors...unless you are actually joining the National Association of REALiTORS which I have never heard of!
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