Update - From Page 35 to Page 1 of Google in 4 Days

This is a followup on my previous blog entitled

From Page 35 to Page 3 of Google in Fifteen Minutes - SEO for Dummies

In the last post, I stressed the importance of the Title tag on any website and the difference it can make in a hurry. I had a photography website that I had neglected and let languish for months. Focused on many current SEO projects, I just didn’t bother with my own websites, especially the photography website. Frankly, I’d been getting enough exposure for my side-work of photography through my real estate contacts and YouTube video. (see my posts about SEO for YouTube both here and on my Orange County SEO websites, DaveKeys.com and SolutionsByDave.com.

DaveKeys.com had ranked on page one for “Orange County Photographers” until I decided to abandon the position and really convert davekeys.com to what it should be, an SEO and web strategies focused website.

Last week I was reviewing in my ADHD way, lots of things, and gave the photography angle a quick look and noticed my website, Pennycafe.com had dropped out of sight. Where was that website?

Page 35. Almost as if “penalized” by Google.

Taking a closer look at things, I noted that the title wasn’t very specific and decided to streamline it, and to be honest, I swapped the theme for one a little less “noisy” and, finally, added a new post (a photograph and a few lines about it).

But, I’m guessing (in my experienced opinion) that the real difference was the title text. It usually is. I can hardly get some clients to change the title of their website in their own best interest.

I prefer to create titles like this: Call To Action | Keyword ie. as on my photo site: Get Great Photography with Dave Keys | Orange County Photographers

caveat: you might read this, and check for ranking, my ranking for orange county photographers may appear page two because that’s the nature of a new changes in competitive SERPs and results vary by whatever Google datacenter you may query. As I cited previously on my “page 3″ post, the position today or tomorrow is relatively unimportant compared to long-term placement and the dramatic shift achieved by simply adjusting the website title.