Coldwell Real Estate Launches 10-Day Coldwell Banker Real Estate Sales Event-Irene Chandler-Jim Shultz-858-775-6782

Coldwell Banker Real Estate has kicked off a 10-Day Sales Event from Oct. 10-19 during which participating home sellers from across the nation will reduce the listing prices of their homes by up to 10 percent. In the La Jolla area, "we're hearing loud and clear from many of our sellers that they're comfortable with lowering their listing prices if it means getting offers and selling quickly," said Irene Chandler and Jim Shultz, Associate Vice Presidents of Coldwell Banker La Jolla. In a recent survey of 3,379 Coldwell Banker real estate professionals in markets across the U.S., 56 percent said listing prices in their market remain above where they need to be to attract qualified buyers. Additional findings from the survey include: 77 percent agreed the majority of sellers in their market still have unrealistic expectations regarding initial listing price for their homes. 79 percent agreed homes in their market that are priced appropriately are attracting more buyers and moving more quickly. 76 percent feel a 10 percent or less reduction in listing prices in their area is all it will take to help push these homes over the "tipping point" to a sale. "Despite the difficult headlines regarding our overall economy, the residential real estate market has been showing several positive signs over recent months that could be signaling a tipping point," said Jim Gillespie, president and chief executive, Coldwell Banker Real Estate LLC. "The recent housing and economic recovery legislation also provides first-time home buyers with the added incentive of a $7,500 tax credit."

Please contact Irene Chandler and Jim Shultz to learn more about Coldwell Banker's ten day sales event and to assist you with exploring the property listings that are being discounted during this special sales event!

Irene Chandler & Jim Shultz
Coldwell Banker
La Jolla Homes for Sale
Assoc.Vice Presidents
Irene: 858-775-6782
Jim: 858-354-0000
buylajolla@aol.com
www.ireneandjim.com