http://activerain.com/blogsview/356220/Sellers-Do-you-have (a commission based Realtor or a Client based Realtor - part 1)
Commission Based Realtor -
Mega-Listing Realtor- Often the "formula" Realtor has the same prescription for each listing regardless of differences in area, amenities, etc.
Team Rhonda Realtor - TOO many on the team and the Realtor takes credit for the Team performance to make their numbers look bigger.
Negotiation - aggressive and uncompromising, alientating people
Listing - particularly foreclosures the attitude that you need them, they don't need you or your buyer. These are the ones that want you to fax in their offer and often don't let you know they have it, or don't get back to you for days.
Open houses - Watching the game or reading and too busy to get up and greet buyers.
Client Based Realtor -
Competence - Experience and resume tell you about competence. It's not just a brag book, but Realtors who are voted by peers and serve on peer driven organizations are usually well thought of by their peers. They have a certain number of transactions and references...Ask, what is an example of a tough situation and how did she handle it?
Accommodating and flexible to the needs of sellers, buyers and realtors. I know there are some that don't feel they should ever work on weekends. I feel that there are times when your clients, buyers or other Realtors need your availability on a weekend. Are you flexible.
Reputation - References are key or go to open houses and tell Realtors who your Realtor is, they will often answer "She's a great Realtor" or something similar.
Friendly and approachable for buyers and other agents - You need to work together to get your home sold, alienating people can make transactions fall apart.
Results - What are your Realtor's results? The techniques and ideas that are in the marketing plan should have measureable results or examples of results. Ask the references if they feel they got their desired result compared to competing listings.

TERRYLYNN FISHER, Diablo Realty, Realtor, Staging Specialist - CSP/Realtor (Certified Staging Professional), CRS (Certified Residential Specialist), SRES (Senior Real Estate Specialist). Terrylynn is in her 30th+ year in real estate, works in ALL kinds of markets and has a referral directory of Realtors who use similar marketing in your hometown too. She can be reached at 925 876-0966 for referrals or questions.
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Seems there are more terms than Realtors. I just consider myself a Realtor, no type just a Realtor.
Very well laid out points of differentiation. You have done a good job selling your distinctions.
Gary, I hope not to be "just a Realtor"...I am sure you have a differentiator,,,let's hear it?
Chris - thanks, what are your differentiators?
Good marketing technique.
Good points, Terrylynn. I think of the client based realtor as acting as a partner with the homeowner to market that unique property. The commission realtor seems to be all about the realtor, like they are doing the homeowner one huge favor by listing the property & the seller is just supposed to sit back, don't worry, and let the realtor take over-no questions asked. Good education points in this post.
Kathy
Kathy, EXACTLY. Ah hah, you have it. Thanks, you get it.
Cathy, thank you.
Hi all, update. Because a seller received this info, their Realtor showed up on our local broker caravan tour today who normally would not take the time. Perhaps the ripple effect of the client getting educated can affect a Realtors behavior. I think it's the same with staging. When the sellers understand, the Realtors will fall in line and vice versa. I think sometimes it is our obligation to educate and we get so tired of saying it over and over that we don't take the time. For them it may be the first time they've heard our explanation. So, forge on, and educate, educate, educate.
Great points Terrylynn. I have to say it drives me a bit nuts when you walk into an open house and the Realtor doesn't even acknowledge you. I always think "I would never hire that agent" Always!
Thanks Kym. Didn't mean to ignore your comments. Appreciate that you "notice".