Twitter Link Statistics Provide Valuable Information and are Fun to Use

Tweeting Can Be a Real Hoot With HootSuite

I’ll admit I’ve been slow to catch onto to social media, but I am now bitten by the bug. I started using Twitter back in the spring of this year. I bumbled along for a while feeling clumsy and awkward. I just couldn't seem to figure out how to use in a meaningful and intelligent way. I took a long break and then after several Tweet-less months I again succumbed to all the hype and jumped back on-board.

I now enjoy Twitter as a communication tool that is near real time and global. The key to make it an even more useful tool is to segment sending and receiving Tweets by subject and geography. That is true, at least for me, regardless if I am tweeting for business or personal.

Twitter hasn’t generated any leads so far but I am learning more about how to have fun with it while driving traffic to my website and blog (which is also quite new.) Actually, it doesn’t really matter if I generate any leads with Twitter. I’ve discovered some very useful information tweeting along the social media highway and frequently book marked some great resources. One in particular that I stumbled on called HootSuite I find quite remarkable.

Before HootSuite I was using Tweetdeck and I thought that was great. The ability to have several columns open and sorted, kind of, seemed incredible at the time. And that was barely a week ago. With HootSuite you can have multiple columns and multiple tabs which gives you many different ways to organize the sending and receiving of Tweets. It also handles multiple profiles and you can even schedule Tweets to be sent at a later time.

But the most powerful tool in HootSuite by far is called Hootlet. When you use the Hootlet tool to shrink a link and then to send a Tweet with that link the click-through statistics are collected. You can come back in just a very few minutes and see the number of clicks on the links in your tweet. You can even see what country the users are in. And of course, the best part of all is that it is free. I find that quite amazing.

I am having fun with Hootsuite and with Twitter while promoting sustainable real estate. I always take care to distribute quality information, not sales hype. I block and unfollow salesy Tweets without hesitation. I don’t like it and I assume other people don’t either.

Once this week, I had nearly 80 clicks on a mere 7-8 Tweets that only took a few minutes to initiate. I find that absolutely amazing. Of course, I am still amazed with telephones, televisions and airplanes.

I am curious how others may be using Twitter in their business.

Cheers,

John Thomas MSEE, MBA

(m) 720-771-5594

Twitter: JohnThomas22

(e) john.thomas@e3greenhomes.com

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