One of the challenges of the destination club industry is that clubs are spending enormous amounts of money to market their firms, but seeing relatively low responses from those advertising campaigns. We are aiming to help those firms reduce their expenses, while also providing an extremely valuable and hitherto unavailable service to our clients, by helping them sort through options.
As we are building the reputation of our advising/brokerage firm, I'm curious for any feedback on developing a referral network for a new firm. Realtors seem a perfect partner for us, as you are already working with clients on first and second home purchases, and it seems an opportune time to ask whether clients may have thought about luxury fractional ownership or destination club membership.
What would be a meaningful reward/bonus for a realtor to suggest our firm to a client, or to provide us with a name/address to send a complimentary portfolio on our services? We are eager to develop those relationships and please let me know if of interest to you!
Best regards,
Jim
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