Surprising St Pete

St Petersburg just announced its new rebranding campaign - Surprising St Pete

Art scene. Bay scene. City scene. What a scene.

A haven for sports fans, art connoisseurs and serious foodies. The campaign touts the variety you can find in St Pete from helicopter rides to museums to great restaurants and lounges. Rodd up the streets at 9 pm? Hardly. Bars now stay open until 3 a.m. Just look at Tryst, next door to us, if you want to see activity.

Read more and see more photos.

The announcement was made in front of the Museum of Fine Arts, which is right across from our office. As Beach Drive has come alive once again, we're right in the middle of it all.