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What is the right house for Staging?

To be absolutely honest - there is not a house on the market today that will not benefit from Professional Home Staging ... all but the ones already "professionally" Staged.

In my market I have met hundreds of Realtors that are ready to Stage, "When I get an appropriate property." What? I have Staged properties from the luxury, multi-million dollar range all the way down to $70,000. ALL benefit!!

In Florida, where I am located there are many, many retirees. Upon their passing it is common to see properties placed on the market that with the remnants of a life - aka - what family & friends do not take. Some believe its better than nothing to leave a "staged" setting looking like the 60's - its not! It often can do more harm than good. Here's Why -

  • Homes often looks sad
  • Potential Buyers will talk about whats in there - not the home's features
  • If the good stuff is taken often what is left is dated, bland and boring
  • Reminds Buyers of their immortality - not usually a positive thing

Please check out these before & afters of a property @ Top of the World, Clearwater, FL that went into contract in under 60 days. The inventory of condominiums in our area is close to 4 years - its a pretty good sale time for a Staging Investment of $800!

Living Room Before

Top of the World before

Living Room after

living after

Guest Bedroom Before

Guest Bedroom Before

Guest Bedroom After - looks much better with the beds made a two twind rather than a king.

Brighter Better Bedroom

Posted Thursday May 14

Jan, good post.  I hope we can convince some of our realtors in So Florida too , that most every home can benefit from Staging.  Good Staging as well; the condo looks fresher and appealing. 

Hey Kathy - Happy Friday!


We just have to keep telling & telling.  Have a great weekend!


Jan

Great staging work! The living room looks SOOO much better and will show better with your staging Jan.  And yes, we need to keep educating and offering our professional, effective services.

WOW Jan what a beautiful job you did on this project.  I love the rooms and the color just makes you want to stay there and relax.  I agree every home benefits from Staging.  The proof is in your Pictures!!!

( 08/04/09 08:08AM ) — Sakura

Badly need your help. Turbulence is life force. It is opportunity. Let's love turbulence and use it for change.
I am from Saudi and learning to write in English, tell me right I wrote the following sentence: "Mayor’s preschool matters on november ballot for denver schools."

With best wishes :D, Sakura.

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