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How Much Mail Campaigning Is Needed For Local Elections?

On Tuesday, residents of Hollywood, Florida's 1st District will vote for a new commissioner. Here's a link to the Miami Herald's summary of the candidates:
http://www.miamiherald.com/1231/story/384097.html
Junk Mail
Yesterday I grabbed the mail and sat down to sort it. In the stack was an 8x11 bi-fold pamplet from Cathy Anderson asking that I re-elect her as commissioner and reasons why. She lists her accomplishments and what she stands for. Good stuff.
Next I find an 8x11 postcard from Cathy Anderson telling me that Sara Case is full of baloney. Nice picture of her opponent on a slice of baloney and on the back lists Ms. Case's flaws.
I then find another 8x11 postcard, again from Cathy Anderson, with a jack-o-lantern on it. She alleges that Sara Case uses scare tactics to get my vote by lying about her (Ms. Anderson's) record. So that's 3 pieces of mail about the election.
Digging through my mail I find a 4th piece of mail from Cathy Anderson (also an 8x11) asking that I don't vote for Patty Asseff either.
Now I don't have a problem with receiving such literature, but I can't help but wonder if something went wrong with the mailing. Why would I get 4 separate pieces all on the same day from the same candidate? Two would have been more than plenty. Not only that, my girlfriend and I live together and she received the same 4 pieces. Eight pieces of electoral mail in one day from one candidate. Is that not a bit much?
(Note: I'm not for or against Cathy Anderson, I'm merely pointing out what I received in the mail yesterday)
Posted Sunday Jan 27
( 01/27/08 09:09PM ) — Pat Emmett

At least you can pitch the junk.  What a waste of paper.  It does sound like their marketing campaign has some problems.      Did you consider calling her office?  

I personally can't stand the automated phone calls.  I find those very intrusive.    

 

Tchjaka I put all of the politian crap in just one place.... it's a great place for it all... FILE 13!

( 02/07/08 03:29AM ) — Tchaka Owen

Pat - I think that the ad campaign came back to bite her because she was unseated.  I did speak with a few people who did not appreciate the negative advertising.

Katrina - LOL!!  File 13 is exactly where they went.   

( 06/14/08 05:46PM ) — Bill Austin

Political mail is one of the worst kinds of junk mail. 

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