Florida keys press release

Florida officials hope to gain an edge by focusing on niche markets 


Gone are the days when Florida was the obvious vacation spot for visitors looking for a sunny getaway.

(PressMethod) - Per Bud Nocera, president and CEO of Visit Florida, the state’s tourism marketing agency 

Gone are the days when Florida was the obvious vacation spot for visitors looking for a sunny getaway. “Florida now competes against all the states and destinations within those states and Caribbean markets.

Florida is fighting the competition by targeting niche markets. Orlando, for example, has hired consulting firms to help the area appeal to Hispanic and African-American visitors

Statewide, there’s a focus on promoting Florida’s small towns and downtowns to visitors looking for something beyond theme parks and beaches

May 29-2008, Per Islamorada Realtor Jan Keller- We are constantly billed as a Number 1 Worldwide fishing destination. This makes our appeal very broad, in that there is something for eveyrone here. Plus if people want-they can be in South Beach in just about an hour-especially now that they have opened up parts of the new Highway connecting us to the mainland.

Jan also added, The Keys are as unique as you can get. We are definitely not limited in a choice of things to do.

About Jan Keller.
Jan is a Top producing Real Estate agent and the owner of the Florida website www.islamoradajan.com designed specifically to help people relocating to Islamorada and the upper Florida Keys. 
 






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