If your best recruiting tactic is that you are NOT a member of the Board of Realtors, what does that say about your company?

There is a real estate company in the Newnan Georgia area that ramps up recruiting efforts every year at the time the Board of Realtors dues are collected.

Since this company is not a member of the board, the affiliated agents are not required to pay the annual fee that is used to fund all of the activities, amenities, and protections offered to Realtors.

There is nothing wrong with not being a member of the board if one chooses not to participate. That's a free choice and everyone is entitled to make there own decision.

What I find somewhat disingenuous is the fact that not participating in the board is presented to prospective agents as a perquisite and not a detriment.

What does that say about an agent that will change companies to save a mere dollar a day? How dedicated are they to the profession, to ethics, or to cooperative networking?

I know that times are tough these days, but the survival of the profession depends on the solidarity of the member boards across the land.

Realtor dues are cost of doing business. Without them, there might not be a business to worry about.