Licensed, unlicensed...does it really matter? That depends on who you ask.

Does having a professional license really matter? That all depends on who you ask. Of course, it matters to those who have the license. We know what it took to earn the license, certification and designation... the hours of study, the money invested, and the knowledge gained. But does it matter to consumers? I don't think so. Realtor or real estate agent, Interior Designer or decorator, Contractor or handyman..it all boils down who costs less. And that is usually the unlicensed, uninsured, unqualified non-professional. I have heard so many professionals in various trades share the same complaint. Non-professionals advertise and bid for the same work, typically charging much less. Whether legally, or illegally, they are able to undercut licensed professionals. Usually they are able to charge less because they do not provide the same protection, through insurance, workers compensation, association memberships, etc. as "true" professionals.

I overheard this conversation standing in line at an Atlanta supermarket:

"I'm thinking about selling my house, but the market is so bad right now. First I have to fix a leak int the basement - and that'll cost me!"

"My wife's cousin's neighbor can fix it for you cheap! He's not really a plumber, but he can get you good deal. And I know a guy who will sell your home for just 2% - think how much you'll save on the commission!"

We hear comments like this all the time. And we are offended when it applies to our own industry. But are we just as guilty when we talk about someone else?

Does it matter? Yes, it matters. Regulations, Licenses and Certifications were created to ensure that rules and guidelines are followed. They are in place to ensure that members and designees follow a code of ethics, professionalism and accountability. In addition to the peace of mind, you have recourse in the event that something goes wrong.

It is imperative that those of us who took the time and invest(ed) the dollars to EARN the certifications, licenses and designations that set us apart support each other. Require your electrical, plumbing, remodeling and building contractors to be licensed and insured, require your Stagers to be accredited and require your agents to be Realtors. Support those who share your commitment to excellence and professionalism.