What the Consumer Needs

We market ourselves throughout the internet, in daily newspapers and brochures....even maps to hand out to potential Hawaii Home Buyers and Sellers. We spend money and lots of time to tell the consumer what kinds of services we offer and what we will do for them. They call.

We then have a face to face meeting with these contacts we've made.

Over the years I've asked each potential home seller or buyer what they expect from me. What do you think their top priorities are?

• Ask Questions: This will allow them to speak and let us know what they need. If we're too busy talking we don't hear what their concerns, priorities and plans are. Asking questions will give us the answers. In turn, allow them to ask questions about me, my services and what I will do for them.
• Listen to their needs: There is nothing worse for the consumer than hearing an agent just talk about themselves and how many sales they've had. They NEED me to listen to what their needs are (i.e. time lines, priorities and finances) give them sound advice with a plan.
• Communication: They need someone who is available to answer any questions or concerns they may have. If I am tied up and unable to answer their call, text or email right away, I make sure and at least give them a timely response just as soon as I am available. Timely responses eliminate the problem of ‘losing that moment'.
• Knowledge: Of course the consumer expects me to have knowledge of real estate laws and contracts. There is also a continuing education and updating our database of information to give them up to date information on everything real estate related (markets, local areas, loan programs available and more!)

These examples are just a few of what our clients want and expect from us and it should be a given anyway. Ultimately these top priorities have been incorporated into my everyday life in real estate and ......

It's when that consumer turns into a client....

Is when I know I've moved toward gaining their trust....

And they believe I will fulfill their needs.