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With the Chicago Home Listings Comes the Heavy Lifting - Marketing New Listings Online

[See in original format at The Real Estate Lounge Chicago]

Earlier this week Mitch Aronson and I and the team at The Real Estate Lounge Chicago added a few bright trophies to our shelf of listings. We take great pride in the trust placed in us by our clients whether they are buying a Chicago home or selling Chicago real estate.

But not only do we take great pride in the Chicago real estate that we represent, we take great efforts to ensure that we market the listings of The Real Estate Lounge Chicago as fully as possible. And so each listing has its own website as you see when you view our Wicker Park home for sale at 1917 Race. Relying on professionally snapped photographs from VHT and text penned by Tom McCarey, we produce online marketing materials that are syndicated to myriad websites including all members of the cooperative mls serving Chicago as well as straight to the consumer via craigslist and other sites.

And to establish what I call an online matrix whereby the online consumer sees the listings when they google or bing, I stitch together a technological canvas that spans my known technological universe relying on sites such as flickr, postlets, vast, backpage, vast, etc to propel the listing to be visible. And then we go the extra mile through tools like Scribd and SlideShare which are powerpoint presentations that I convert to a pdf, add a few tags related to the listing and let the demigods of the internet push the listing even further into the sight lines of online consumers.

And so consider 1917 Race, a Wicker Park or East Village home for sale with a flowing layout and a price tag of $824,900 that reflects the current market. This home offers fine finishes from the front door to the master suite, from the handwrought steel floating staircase to the gourmet kitchen, from the whole home audio wiring with speakers to the garage top deck. In essence this is a true home for the person looking to find a Chicago home.

Now that we have brought it to the market the true heavy lifting of the listing agent commences to maintain a diligent drum beat to continue to market the listing until finally the person for whom the home is just right walks through the front door.

If that person is you, hurry! If it's your friend, share the info with them. And if you are simply figuring out what you do when it's time for your to sell be sure to select a Chicago real estate professional whose method of promotion is actual and measurable and not simply verbal.

Wicker Park Home for Sale with The Real Estate Lounge Chicago
Posted Thursday Jul 16