You earned it. You bought it. You loved it. Now you want to sell it. Your house in Northfield, that is.
Nothing can stop you if this is your must-have goal. You cannot test the market or dip your toes in the water. You have to go full throttle and pull out all stops to make your dream become a reality. Otherwise, you’ll just be spinning your wheels.
Listing your house for sale isn’t the same as selling your house
If you own a house in Northfield, consider yourself fortunate to live in such a vibrant and popular community. It may be ‘cooler by the lake’, but it’s still a hot real estate market. Northfield won’t ever go out of style.
During the last 30 days, these luxury Northfield houses were sold to the highest bidder.

Data provided by the Midwest Real Estate LLC (MRED) multiple listing service and includes properties listed and sold by various participants in the MLS. Data supplied does not reflect all market activity in the area.
Full speed ahead
Each and every homeowner who intended to sell quickly did. How can you tell? They sold in less than 2 months. In addition, these properties usually sold at a price within a few percentage points of their original list price.
These homeowners weren’t about to fool around. To a one, they prepared to sell … not just list … BEFORE they put their homes on the market.
Once the prep work was done, they didn’t sit back, sipping mint juleps on the porch. They put their best foot forward for every showing. For them, Open House happened every day of the week.
When offers came in, they negotiated in good faith. No offer was too low because every offer was a jumping-off point.
Ultimately, their goal was to move out and move on. They did just that. Some in days. Some in weeks. Others in a few short months.
Up to speed
Not all suburban communities are so lucky. In fact, not all Northfield homeowners have been as lucky. Many are still waiting their turn to sit at the closing table.
Currently, 18 luxury-priced homes in Northfield remain unsold. Some houses have been on the market for years. Yes, years!
The numbers reveal a 6-month supply. While 6 months isn’t something to ‘write home’ about, 6 months is as close to nirvana as you can get in this challenging market climate.
The ‘wow’ factor
Selling your luxury home always requires extra hurdles to jump over.
Buyers are looking for that certain je ne sais quoi. They’re expecting ‘whiz-bang’ for their buck. They don’t want to compromise. Price must always be justified by quality. If they’re going to mortgage their future, they want their investment to be a sound one.
Don’t be left behind
If you haven’t sold your house yet, but want to sooner rather than much later, don’t get stuck with one of those ‘unsold’ homes languishing on the market. Instead, make sure you understand everything before going into the selling process. Don’t try to hedge your bet. And understand that the homes that sell the fastest are the homes that meet buyer expectations.
To meet … and exceed … buyer expectations, homesellers should concentrate on these 3 selling points to create demand for their house.
Condition – A house worth a million bucks must be worth a million bucks. Leave no stone unturned or detail overlooked.
Presentation – Turn your home into a castle. A showcase. A property worthy of being featured in Architectural Digest.
Value – When your house stands out from the crowd, homebuyers know it, want to see it, and will put it at the top of their list.
To sum up, use this formula when you’re making plans to sell your house —
Condition + Presentation + Value = Sales Success
Champagne wishes and caviar dreams
In a real estate market where the number of anxious sellers far surpasses the number of serious buyers, homeowners can’t afford to kick back and rely on luck. They have to make sure their house tells a unique story to homebuyers that they, too, can live in the laps of luxury.
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