Get Your Brokerage More Attention on Facebook

Get Your Brokerage More Attention on Facebook

Have you ever thought that you would like a consolidated, professional looking, and easy to manage platform to get information out to your agents and clients other than a weekly e-newsletter? All of us have.

As the Strategic Social Networking Specialist for Area Pro Realty, I'm always on the hunt to make our Realty Franchise owner's lives easier. Having an online forum for news, updates, and other brokerage information is important for your agents and clients. Facebook Fan Pages are perfectly suited for this need, and you can create a cutting edge newsroom for your business. They're easy to use, free, have a high level of visibility, and can be assembled in just a few minutes. Here's how to do it:

• If you are logged into Facebook, scroll to the bottom of your screen.
• In the footer links, click the link called advertising.
• Click "+ Create Facebook Page".
• Fill out the forms and be descriptive.
• Proceed as prompted
• Next steps will be adding different applications to make the page more interesting and fun to use.
• To activate your page, you will need to "Publish" it. There will be a link to prompt you to do this.
• In the future, to manage it, a link called "Ads and Pages" will always be on the left.

Note: you will want to become the first fan of you page, it's not done automatically.

You can set your newsroom to be on autopilot by using some of these applications:

Facebook Notes - This is a default application on your Fan Page. To access it, click on the Notes tab at the top. Using the subscribe option, you can enter your brokerage's RSS feed. Now new note posts will show up automatically on your page.

Networked Blogs - This app will let you import your brokerage blog feed, as well as display links to other blogs, like this one, for instance.

Simplaris Blogcast - This is a way to import multiple blogs, so you can stream this blog in addition to your brokerage's.

Selective Twitter Status - You can either stream your entire Twitter feed, or use this, and your Fan Page will only post tweets with #fb at the end. This way you can select which posts go to your agents and which go to clients.

Involver for Pages - this is a host of applications that allows you to stream in your Twitter feed, RSS feeds, YouTube channel, and other features that will automate your brokerage's fan page.

As the Strategic Social Networking Specialist for Area Pro Realty, I provide our team of Real Estate Brokerage Franchise owners with the latest tools, technology, and ideas for making their business a success. We have Real Estate Franchises for Sale, and I'm happy to provide you with any information on how easy it can be to own the most innovative, supportive, and successful Real Estate Franchise in the world.

http://areaprorealty.com/franchise

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