Ride That Wave Before It Breaks....Take Advantage Of The Surge In Business

It seems that agents everywhere are experiencing a surge of business. There are fewer active listings on the market; an increase in pending sales and more homes scheduled to close in the near future. We need to take advantage of this positive time.

No one knows how long it will last, and I’m sure once the election is over we’ll see some changes. Unemployment is the main culprit, and until that improves, don’t think this real estate market is rallying. This stream of business is temporary, and if we think of it as temporary, we’ll hustle to capture as much as possible. We will also market more than ever to make our phones ring more frequently.

Of all of the many topics to post online, the most effective at this time would be market reports. Show potential homeowners that this is the prime time to sell your home. Encourage them to ride that wave before it breaks. Post the latest facts about your community, and offer a "Free Market Analysis" with every market report for those who are thinking of selling in 2012.

Timing is everything in real estate and homeowners, along with potential home buyers, should be inspired to call and discuss their options. The market reports will make your phone ring. Show them that you know the market. People like to do business with knowledgeable, successful people.