Five Factors Involved with Homes that Fail to Sell

Five Factors Involved with Homes That Fail To Sell

1. Location: Over history it has been said the three things to look for in buying a home are 1. Location, 2. Location, 3. Location. There are positive and negative factors to almost every location. Let’s pretend your home is right next door to a fire station (like mine). You need the kind of marketing professional that can sell the benefits of not having to worry about your new home burning down, or perhaps the savings on fire insurance. Seriously, no matter where your home may be located, there is a ready, willing and able buyer in the marketplace. You just have to be creative and sell the benefits of the home and the community it is located in.

2. Condition: Making a good first impression is important in getting a property sold. Painting the front door and trim, making sure the doorbell works, putting furniture and clothing in storage, and cleaning off counter tops are just a few of the little things I suggest to my customers and clients to make properties more marketable. I would be more than happy to provide you with a Merchandising Review free of charge. A Merchandising Review is a list of 18 factors that cause properties to sell. I spend the extra time necessary with every client to assure all the little details are taken care of. It’s that attention to detail that sets me apart and enables me to get properties sold. I have allied myself with Staging Professionals who would be happy to meet with you and assist you with staging your home to get it sold for faster and for more money.

3. Price: How soon you want to sell has a direct relationship to the price you receive for your home. A very important statistic to look at when pricing your home properly is the average sales price to list price percentage. This gives you a realistic guideline as to what is really happening in the marketplace. It may not be what you want to hear, however, for an honest market trends analysis of your home, call me and I will share with you the price I honestly expect you to receive in today’s real estate market.

4. Terms: Are you flexible as to possession dates? Many times serious buyers that are relocating to an area only look at those homes that offer immediate possession. Are you willing to assist the buyer with financing? Sometimes a seller who is willing to assist with financing will help a home to sell. Are you buying another home? If you are willing to consider trading part or all of your equity for another property, that makes your home more attractive in the marketplace. Making your home easily accessible for buyers to see is also important. Call me directly for a complete analysis of all the terms you could offer to make your home more attractive to home buyers.

5. The Agent and Company You Select: Century 21 Associates is the #1 Century 21 office in Maryland. We are part of the largest relocation network in the country and we assist more people move around the corner and around the world than any other company in Maryland. I pride myself on selling homes that other agents couldn’t sell. I understand the frustrations involved when sellers are not able to accomplish their real estate goals. If you are serious about selling and not just listing your home, call me today. I will give you an honest evaluation of what it is going to take to get your home sold. I will share with you my proven marketing systems that have enabled me to help so many sellers accomplish their goals.