What is a Buyer Agent anyways?

"What is a Buyer's Agent?"

I get this question a lot when talking to prospective home buyers. I was surprised to know how many consumers didn't know that real estate agents can exclusively represent the buyer in a transaction.

So what does the buyer's agent do? The agents' main duties are:

• To seek property that best fits the Buyer's needs
• To review pricing policies and trends
• To help the Buyer analyze and select neighborhoods, schools, driving distances, a closing attorney and so on
• To negotiate on behalf of the Buyer
• To provide assistance and guidance with mortgages, insurance, warranties, inspections, and repairs

All with the objective of making the purchase process beneficial to the Buyer.

As a prospective Buyer, if you want your interests represented, someone who will negotiate hard on your behalf, and is knowledgeable about the things that are important to a Buyer, you need a Buyer's Agent to work with and for you!

Fellow Agents . . . make sure you are explaining the different levels of service that buyers can receive from you. It helps you to stand out above the rest and, it's the law!