The St. Louis Multiple Listing Service Partners with Point2Agent to Offer a New Syndication Platform to St. Louis Real Estate Agents and their Customers

MLS REAL ESTATE SYNDICATION

The Mid-America Regional Information Systems ("MARIS"), the local multiple listing service for the St. Louis metropolitan area, has now provided a new marketing tool for real estate agents and their customers in the St. Louis area. MARIS now provides a real estate syndication platform that allows real estate agents to syndicate or feed their MLS listings to 27 aggregator and real estate portal sites like Trulia, Cyberhomes, Yahoo Real Estate, Google Base, Oodle, FrontPage, Zillow, Hotpads, and more. The biggest change is that data for these additional sites no longer has to be sent by a separate feed or manually entered into the 27 separate sites.

This new marketing tool is an opt-in system so it will vary from brokerage to brokerage and agent to agent. The new real estate syndication platform is powered by Point2Agent.com. PREA Signature Realty has opted-in to the use of the real estate syndication platform provided by MARIS. The new platform is powered by Point2Agent.com. For customers of PREA Signature Realty, you will see no change in where your listings appear. PREA Signature Realty has always used real estate syndication to maximize exposure of our customer's listings on the internet and has regularly used the Point2Agent.com platform as one part of our internet marketing strategy. The new MARIS provided platform will eliminate the need for our brokerage to set up a separate listing feed to these sites and/or agents will no longer have to manually enter information into the Point2Agent.com site. For our listing customers, you will see no change in the website statistics sent to you and you will still be able to log-in to the Point2Agent.com site to see your statistics at any time between our weekly reporting dates.

In addition, this new marketing tool doesn't present a shift in our internet marketing strategy. PREA Signature Realty will continue to syndicate or place listings on over 500 national, regional and local websites to maximize the exposure of our customer's listings on the internet.

Interested in listing a single family home, condominium or loft for sale or rent in St. Louis, Missouri? Contact Ryan Shaughnessy at PREA Signature Realty at 314-971-4381.

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