If you are looking for some great insight into how certain websites get ranked and others are lost on page 30, I highly recommend a book by Ben Norman called "Getting Noticed on Google".
I am constantly trying to figure out how people are getting organically ranked compared
to our website www.lakeandtown.com. So we hired an SEO to help us to get ranked. He sold us a couple of domain names that he created that were already ranked. www.birkdaleareahomes.com and www.homesforsalelakenorman.com. Each one of them had a page rank of 4 out of 10, which in Google terms is pretty good. We actually made it to the top 3 in a couple of prominent searches for real estate in our area.
However, over the year or so we seemed to lose some of our juice. I am coming to understand that in order to stay organically ranked you have got to have a site that can be manipulated on a constant basis. If you are like me I will not stop until I figure out this madness.
Backlinks, keywords, meta tags, urls... Go to Web ceo and see how much information there is to learn about not only your site but your competitions.
If anyone know of a shortcut please let me know, because my wife is giving me the evil eye everytime I get on my laptop.
Thanks
Oh by the way Happy Easter!
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