Photograph with ZOOM...Show it Off, Sell it Faster

Is there anything else to add to Active Rain's list of Photography 101 tips? Yes...zoom in on the home's best selling features to show them off.

Cheryl Johnson asks us to look at Architectural Digest for our homework...good advice!

But there is a difference between taking a beautiful photograph of furnishings and capturing what you are trying to sell. Show buyers what they are going to get for their money. They don't get the couch or bedroom sets!

Zoom in closer... to the selling features of the house.

Example picture on left shows a close up of architectural details...hardwood flooring, slight upgrade in baseboard, and some custom trim added. "If you buy this house, you get these features." (They buy the ceiling too, but don't show it too much!)

Real estate photographers should know what the best selling features of the home are, and ZOOM in to show the details.

If you photograph an entire room, the eye dances around the photo, but often loses the details because of information overload.

If the fireplace is featured at the back of your composition, that's exactly what it is...background. Make it POP by zooming in on the mantle, the trim work, and if it's gas, turn it on so we know it actually works!

Are there built-ins? Get a close up shot to show that it's not furniture, it comes with the house.

Home stagers bring accessories into the home, which can be moved around to accent those zooms, as demonstrated in the picture above.

Staged First Impressions, Hampton, NH offers staged photography to all clients. Just ask.

EDIT : Please note that I am not advising only zoomed in photographs, but some close-ups to be included in listing portfolio to show architectural details and custom work that could add to a home's value.

If you'd like to read more home staging blogs written by Sue Argue:

• Painting the Town Red in Portsmouth, NH
• Carey & Giampa Realty, Seacoast New Hampshire
• Portsmouth NH's "Tree House Toys"
• My Successes & Failures Are Teaching Me
• What is Staged Photography?
• Home Sellers, Create Some Excitement and Get Your Home Sold!
• Sitting On the Market Too Long?
• Under Agreement 8 Days After Boosting Curb Appeal
• A Quality NH Realtor Website
• Foreclosures: Why Stage Them?
• Does This Look Good or What?
• Google Has a Sense of Humor
• Selling Your House? It's Not About You Anymore
• Real Estate Commission...Sellers, It's Not Always What You Think
• The Most Important Listing Photograph
• What is a Home Staging Consultation? Pros & Cons?
• Who Pays for Home Staging, the Agent or the Seller?
• What are they Saying in Coos County, New Hampshire?
• What is Considered Household Hazardous Waste?...When is My Town Picking Up HHW?
• You're Moving in NH...What to do With Your Household Hazardous Waste?
• Home Staging....Here's A Successful Marketing Tool
• Earth Day...Welcome to Active Rain...Burbank (Green) Construction of Providence, RI
• Looking for the Smartest Way to Sell Your Home in New Hampshire?
• The Best Spot to Post your Listing Photographs and Virtual Tours
• Myth: Realtors should be Professional Home Stagers & Professional Photographers too
• Maybe you CAN stage your own home... Take this quiz and find out
• Staging Commercial Properties in NH
• Creative Financing to get your Vacant Home Staged
• Home Staging Pictures from Greenland, NH...Before & After Gallery
• Home Staging in New Hampshire: the Benefits for Homeowners & Realtors
• ERA Teams up with Home Staging to market ALL of their GOLD STAR properties
• Home Staging Business owners...Identifying our Challenges in 2007...Realtors welcome
• How to Interview a Home Stager
• Photograph with ZOOM...show it off, sell it faster
• Are You Too Busy for Follow up?... For Success?
• Are you green, or are you hip?
• UNH Goes Green (my alma mater)
• "Best of New Hampshire 2007"
• Snap to It: Who... Me?