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Why I Will offer a "Menu of Services" instead of a Fixed Commission!

Now before I get going on this particular post let me set the stage. By no means do I support the idea of a "Full Service Agent" providing discount brokerage fees as a standard of business. There are, however, events, situations and scenarios where discounting makes sense. Here is what I believe are "ACCEPTABLE" reasons to provide a discount in my service fee's:

Friends & Family:
I love all my friends and only some of my family :-) but they say "blood is thicker than water" and I believe in helping the people who are close to me (even those I didn't choose :-) lol).

Double Siding a Transaction:
When I am working with a listing & and also get the buyer within 90 Days. Yeah I know its conditional but my costs are way lower if I find a buyer for my own listing within 30-60 days and they can close within 30-60 days after I show them the house.

Multiple Properties:
When a client lists more than one property with me at the same time & they are aggressive about marketing and selling them. Aggressive means they actually listen & follow the advice I give them about preparing, showing availability, pricing, condition, etc...

Distressed Sales/Short Sales/Foreclosure/REO:
I start my short sale commission rather high for all the work that is involved in getting these guys through the process and the banks always always negotiate what they are willing to pay. I also use part of my commission adjustment to reduce the amount my seller has to pay back to the bank. (sellers love this and referrals will flow afterwards - why... because the bank does not have the client best interest at heart, I do).

Multiple Transactions:
When a seller is also my buyer under Buyer Agency Agreement (Buyer Contract) or the Seller signs a buyer agency agreement with a referral (if moving out of my area/state).

When using my Staging Companies:
It's my belief (backed by fact) that Stagers are a vital part of our business today. When a home is properly staged it will sell faster, and for more money... don't believe me... Look it up (google "Home Staging Results").

I welcome your thoughts and i would love to hear about your experiences when it comes to discounting... when you will entertain the idea and when you won't.

Posted Saturday Jan 24