e-ink! How will this change Realtor Flyers?

I saw this interesting cover for Esquire Magazine which uses e-ink. Basically it jazzes up the way paper advertisement is by adding some electronics to it. Obviously this is just the beginning of something bigger to come but it is really interesting to see how one piece of technology will trickle down to hundreds of different business.

I believe this cover is a little thicker than your standard cover but like memory cards, this will likely become thinner and thinner every few months.

Can you imagine the day we all have our TAKE ONE flyer's using e-ink. By then we might have multiple photo sideshow's, mapping options, and who knows, maybe it will be a wi-fi, or evdo connected flyer that can instantly contact us.

The future is just around the corner! Check out the video.