I don't have the exact statistics, but did you know that most people start their shopping for ANYTHING on the internet?
So if they're looking to sell their house or buy a bargain, where do you think most people go? You got it - the internet.
So I'm studying with Than Merrill, right, in his Wholesaling University. He trained us on the importance of a web presence. I never really gave it much thought. I mean, I have a couple of websites, and we do marketing, but I never realized just how important it was to be a front-runner on google.
So I checked my ranking. I googled the term: "Sell My House Albany" (I'm in the Capital District of New York). I was on page 18!!! PAGE 18!!! That's just not good. I might as well have been on page 800, because nobody is going to go through 17 pages to get to me.
So I started implementing some of the strategies Than shared with us in his training classes, and now I am very proud to say, when I google the term "Sell my house Albany" I'm - ahem - pat pat pat on my back - NUMBER 1!!!! Did you catch that, NUMBER 1!!! I don't even have PAID ads above me!!!!
Check it out here: http://www.google.com/search?hl=en&rlz=1R2GGIE_en&q=Sell+my+house+Albany&btnG=Search
So....how did I do THAT? Right? Well, I'll give you a tidbit a day. Ha Ha - Come on, I have to keep you coming back for more, right?
Before I share some of the strategies I've learned, I wanted to give you a bit of advice on your name, logo, slogan, etc.
We've all seen the WE BUY HOUSES guys, right? Go ahead and google WE BUY HOUSES and it's amuck with every investor all across the country competing for that number 1 spot. Why even bother with that?
Lose the WE BUY HOUSES and get more creative. My name is Babs, so we decided to go with the slogan BABS BUYS HOUSES.
So, here is the google page for WE BUY HOUSES: http://www.google.com/search?hl=en&rlz=1R2GGIE_en&q=We+Buy+Houses&btnG=Search
I'm there in the local area(may come up differently for people out of my area, I'm not sure), but I'm not at the top.
Now let's google BABS BUYS HOUSES, shall we?: http://tinyurl.com/cbo5hu
Big difference, right? Suppose someone drives by one of my signs:

Maybe they don't catch the number or can't write it down, but they remember the words BABS BUYS HOUSES. When they google it, they're going to get ME and ONLY ME. Not a million other investors. See?
So I think this is long enough for now. I didn't get to the real meat - but I will in my next post. For now, start thinking of a unique slogan YOU can use in your business to get to the TOP OF GOOGLE.
Babs Wagner
http://www.AreaHomeownerSolutions.com
http://tinyurl.com/InvestorsGetGreatDeals
http://ahs.managemyshortsale.com
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