To buy leads or not to buy leads? That is the question!

So, I guess I can say I am 'hopeful', but some may say 'gullible' instead! I have a relationship with a lead referral service to whom I pay a referral fee for every closed deal. So far, I have yet to receive an 'A' buyer, but I get a lot of emails!

Secondly, I decided to try another lead referral service that is $195/month. I must say that I get a lot of leads, but many of the emails are bogus, and I get no replies. These folks are looking for foreclosures and I don't have any in NYC! So, that one is getting cancelled.

I just got a sales call from Market Leader. My problem is, they all think it is do GREAT that they provide a contact management system with their service. I don't know about you, but I already use OUTLOOK, and input all of my clients/ potential customers in my MLS system so I can create property searches for them and send them listings. Trying to keep both updated is enough work, now I'm supposed to use a THIRD contact management system???

What am I buying here? Anyone who can offer sound advice based on experience, good or bad, would be greatly appreciated!

Since I come from a software consulting firm and my main business was to integrate disparate software systems, I have found the work flow of this business very challenging. I am seeking input from savvy tech folks to give me advice on improving my workflow!!!

Thanks, everyone!