My Facebook Fan Page and Vanity URL

On August 22nd, 2009 I created my Facebook Fan Page with one fan, ME! As of now I have over 110 fans that have come aboard with this new page. I first created some content just like any new Facebook page. Next I added some photos of some community events that our Real Estate team has participated in. I posted links to my Blog and a link back to our main Real Estate Website. Finally I reserved a vanity URL to make the page easier to find. We were very fortunate to secure facebook.com/CincinnatiOhio. This was a real sweet opportunity for us. If you haven't secured your vanity URL yet I would recommend doing so before all the good ones are taken. You can do so HERE!

The next step was to invite all my friends to join my fan page. I did this by clicking on "Suggest To Friends." I then selected every user in my normal personal page friends list. I have about 150 users in this list and maybe half of them agreed to become a fan of my business page. Next, I asked my wife to do the same with her contacts. Last, I had our buyers agent do this with her contacts. We jumped up quickly over 100 after those two participated in this.

Now the key is to keep updating our new "site" with relevant content including anything you would want to blog about; updates to our website, new listings, open houses, press releases, awards, market reports, helpful links, etc. The key here is to not post more than one "post" per day so that you don't annoy or overwhelm your fans, hey, they are your fans after all!

We also added a really neat tab called "Homes for Sale" which links to our Realbird.com service. The tab was created by that company and they really did a nice job with the HTML. I don't know how to do it so the cost was worth it. Check it out to see for yourself what they did.

The next step is to create some community specific pages that I can also brand with unique vanity URLs. This will hopefully help me to specialize on the Internet to those folks. These would be smaller communities within the Greater Cincinnati Area that I do a lot of business within.

I want to start a small business to business clinic at our local Panera Bread where we invite local businesses to come and learn about creating a Facebook Fan Page. If you are in the area and would like to participate in this send me an email and let me know.

I hope you have found something here that is useful and will help you grow your business. If it weren't for others helping me, I would have never come this far. And I have much further to grow so I hope I can keep getting advice.

Have a great day and good luck on your Facebook page!

If you have any direct needs or questions, please don't hesitate to call me directly at 513-478-3794. I can also refer you to a lender to get a great interest rate on your home.

Derek Tye

Derek Tye has been an influential Realtor in the Greater Cincinnati Ohio Market for 5 years. For more information about our Greater Cincinnati Ohio Real Estate services we offer please call us at 513-732-2720 or visit our website at www.CincyOhioHomes.com . Don't miss our Testimonials!

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