QUESTION: A Realtor listed a home on a Friday and had it sold by Sunday. Do you think he really earned all the commission?

The “no” answer immediately enters the mind when a quick sale occurs. However, the commission is usually deserved. In fact, more than a broker that requires three or four months. If it were the other way around, you would probably be asking the same question. A quick sale is never a matter of chance or lack of effort. Listed below are some things real estate agents do that make quick home sales occur.

¨ Digital 4-color marketing material.

¨ Home-for-sale press release.

¨ Internet classified home advertising.

¨ Database directed marketing mailers.

¨ Custom home features brochures.

¨ National referral network usage.

¨ 24-hour buyer home shopping aids.

¨ Stunning marketing creations.

¨ Talking house radio transmitters.

¨ Professional home handout flyers.

Exceptional real estate agents can provide customer testimonials and other facts showing the results of their marketing skills. Personally interviewing professional real estate agents is the best way for finding the right agent.