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Will No VOC Paint help me sell my Mt. Airy PA listing?

I have a new listing in Mt. Airy, a super neighborhood in northwest Philadelphia bordering the gorgeous Wissahickon Park. Mt. Airy has a successful food co-op (Weavers Way) and a lot of "crunchy" people. I use that term fondly--proud to be crunchy myself (EcoBroker, NAR Green designation)! Mt. Airy is mentioned in one of my favorite books Bill Bryson's hilarious A Walk In The Woods (about Bryson's adventures hiking the Appalachian Trail). Mt. Airy has even been featured on Oprah because it was one of the first neighborhoods where African Americans and others lived happily and voluntarily in diversity. The seller of the property is the brother of the late owner--He is a pleasure to work for because he readily agreed to paint most of the rooms and stage them--a decision that will sell the house faster and for at least $25,000 more. Potential buyers of the home are young professionals or a young family. So Mt. Airy is a great place to see if Benjamin Moore's No VOC paint can be a marketing tool. Thanks to an Active Rainer's suggestion, the stager chose Sherwin Williams' Killim Beige and a shade of white and a neutral green. Benjamin Moore says they can make any color No VOC, using PIttsburgh Paint...so I paid the additional $10 a gallon myself and the paint is now on the walls. The painter--Jim Lesher--a longtime pro, gave the paint high marks. He said it has great coverage. Open House is in 10 days. I'll let you know the response!

Posted Tuesday Mar 31