Has Anyone NING'ed Lately?

Brian Langley, a good friend and colleague at the office, recently introduced me to ning.com, a website where you can create your own social network sites. These sites are similar to facebook, and allow you to create groups for any reason.

In five minutes, he and I created a group for our office, just to see how easy it was. Then, my mind started exploring the possibilities for using ning. My first thought was to create a website for any farm that an agent has. It would be a great way to keep in touch with your farm, and it would be a great way to gather prospects' email addresses.

If you have used ning, what ideas have you come up with? Have you enjoyed any successes with it yet? I look forward to using this new tool, and I will have to report what sort of things I end up doing with it.