If you have seen the newest Geico commercial the Gekco is on Geico Radio Show. The caller says that he just did an online quote in 5.12 seconds...wants to know if that is a record. The host pulls up a large dotmatrix generated report that has this info and states it is not a record, was beat out by 8 seconds. The caller then asked well what if I was with one hand...and the host changes pages to that set of records.
To me the message is how fast you can get a quote and how the company is advanced that a quote can be done in seconds by anyone.
I think it plays also how ridiculous some reports can be. So is this a helpful report? Reports are different for everyone and every business but here are few items I believe you must have:
First ask yourself what you are really trying to learn. Second, where is the best source to obtain that information. Third, if you need your IT department involved to have this report created sit down with them and explain what your want. Fourth, listen to what they say...because they are familar with the system it is possible they may have a better idea to collect the data. Fifth, when the report is created review it, be assured you can actually use this report and it does not become just another stupid report that no one will review. Six, use it and share it...you never know what can come out of using a report that is useful.I don’t consider myself an environmentalist but recently I did trade in my Chrysler Hemi V-8 for a Honda CR-V mainly for the gas mileage. As gasoline prices are at or over $3.00 a gallon the time has come for me to conserve more. Yes, I even have a recycle bin at my home now.....so use the paper wisely and produce good reports...save a tree....oh my did I just say that outloud?Kevin M BreelandGeneral ManagerResidential Mortgage of South Carolina, LLC427 Johnnie DoddsMt. Pleasant, SC 29464breelandk@residentialmortgagesc.comwww.residentialscdailyrates.com
