I often see questions from REALTORS® about how to generate leads, and I am of the opinion that holding open houses is a great way to generate leads.
I posted a blog in October of 2009 about how to generate leads from open houses. I was closing a sale that week and I had met the buyer at an open house that I held for another agent.
I currently have a listing that I got as a result of a lead from an open house and the sellers will also be buying a house when their house sells.
I don't hold open houses very often but I have picked up quite a few clients that I met at an open house.
In our Williamsburg Va housing market, holding open houses is a great way to generate leads and sometimes you sell the house that you are holding open!
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