From time to time I check out Real Estate search phrases, in Google and Yahoo primarily, ie Virginia Beach Real Estate, Virginia Beach Homes for Sale, etc, Virginia Beach Real Estate Blogs, etc and see what comes up tops in the organic results. (I must confess that I fall back on Pay Per Click from time to time.)
I am, for the most part, frustrated with the number of national sites that rank high (top4-5), almost exclusively, At least in the Virgina Beach, Chesapeke, Suffolk, Norfolk and surrounding areas of Va.
Realtor.com and Homegain are prevelent in the natural results in both Google and Yahoo; Google has a Google Base site that has a conglomeration of different Real Estate related information from The Real Estate Book, Homes.com, Harmon Homes, FSBO sites, and individual Real Estate Co's and Realtors who add some of their listing to the mix. Of course Trulia, Zillow, Cyberhomes.com, Living Choices.com, etc, with their advertising, are hanging around.
In my opinion, the Home Buyers are primarily the ones getting shortchanged with these National Sites in Real Estate. Most of these sites have an incomplete, smaller percentage of available listing on their site, and many times they have a lot of dated information ie listings that have closed months ago still showing active. Also, National Sites use extensively, computer software that utilizes publically available information nationally, that manytimes is not up to date or skewed because they don't have the ability to add personal local knowledge to make the information nearly as valuable as it could be. Home Buyers are not getting all they can get , too much of the time, with these National Sites.
My recommendation to potential Home Buyers is to utilize Local Sites with Local Realtors. There are plenty of great local Realtors with local updated, comprehensive sites in the Virginia Beach area and all across the US. You'll get good, honest, thorough, caring, up to date, accurate, complete information and knowledge and they'll find you that "just right Home".
Jim from Va Beach
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