Orlo Vista, FL

According to Realty Trac, Inc. There were 1,098 foreclosure filings in Orlando Florida in April of 2011. That works out to be a slight increase over March 2011. The increasing number of foreclosure filings are further evidence that the housing crisis is not over. From my understanding the Banks and The Department of Housing and Urban Development have all agreed that 2011 will be the year they push through with most of the pending foreclosures that have been held up due to title issues, faulty assignments and moratoriums. Many economists believe that the best way to deal with this problem is to get through it as quickly as possible. Sellers who are facing foreclosure have two primary options. If they desire to save their homes they can apply for a loan modification. A loan modification is basically the restructuring of the home owners mortgage debt. This usually involves assessing how much the home owner can afford to pay based on their income and adjusting the payment schedule accordingly. If a home owner does not qualify for a loan modification, a second option is a short sale. A short sale enables a home owner to sell their home based on the market value instead of the loan amount. Once the bank has agreed to the sales price, the seller will be able to sell the home and move on with their lives. In most instances the bank will also forgive the debt that is not covered by the short sale amount. But above all a short sale enables a home owner to avoid foreclosure and stave off the negative impact a foreclosure will have on ones credit. For more information on your options in Orlando Florida visit http://www.fyourlender.com/

Orlando short sales increased by 10% over the same quarter of the prior year. 880 Short Sales in the 1^st quarter of 2011 compared to 800 short sales in the first Quarter of 2010, a 10 % increase. Still Orlando has 5212 unsold sold sales so the amount of sales in the future is expected to increase as the banks are trying to sort out the ROBO signing issues. Many sellers are looking at the strategic default possibility as a remedy to get out from under an upside down property especially with no home value recovery in sight. Short sales in my estimation are still a better method of selling a distressed property versus foreclosure and the banks could save billions of dollars if the process could be streamlined more. It still takes too long and it is too cumbersome and until the process in streamlined Orlando Short Sales in terms of units are increasing and sales will increase but not to make a strong tent in the huge inventory

Orlando real estate sales for August have dropped compared to July in most of the major counties, and the square foot price declined compared to July from 3 % to 9% depending on the area. In the 6 county area there are 35,404 properties for sale, 60% of these properties are in some kind of financial distress. Buyer activites have slowed substantially compared to the past 6 months and inventory absorption using the past 6 months sales data went from 9 months to 14 months depending on the county. Kissimmee surprisingly had the biggest sales increase in August by 15% and a decline in price of 1%. Increases in sales were achieved in some of the areas by decreases in prices. Here are the numbers for the different counties and cities.

Counties:

•· Orange County: 9.0 months of unsold inventory

•· Units Sold 1604

•o July over August - 4 % decline

•o Price reduction - 4% decline

•· Seminole County: 9.8 months of unsold inventory

•· Units Sold 521

•o July over August - 6 % decline

•o Price reduction - 6% decline

•· Volusia County: 12.1 months of unsold inventory

•· Units Sold 260

•o July over August - 3% increase

•o Price reduction - 6% decline

•· Lake County: 14.1 months of unsold inventory

•· Units Sold 309

•o July over August - 1% increase

•o Price reduction - 4 % decline

•· Osceola County: 10.1 months of unsold inventory

•· Units Sold 522

•o July over August - 2% increase

•o Price reduction - 3% decline

Cities:

•· Orlando: 8.5 months of unsold inventory

•· Units Sold : 1217

•o July over August - 4% decline

•o Price reduction - 7% decline

•· Oviedo: 9.3 months of unsold inventory

•· Units Sold 79

•o July over August - 9% decrease

•o Price reduction -9% decline

•· Deltona: 9.0 months of unsold inventory

•· Units Sold 114

•o July over August - 15 % increase

•o Price reduction - 3% decline

•· Lake Mary: 7.8 months of unsold inventory

•· Units Sold 72

•o July over August - 18% decrease

•o Price reduction - even

•· Winter Park: 10.3 months of unsold inventory

•· Units Sold 90

•o July over August - 1% increase

•o Price reduction - 1% decline

•· Apopka: 10.3 months of unsold inventory

•· Units Sold 92

•o July over August - 18% increase

•o Price reduction - 8% decline

•· Kissimmee: 9.7 months of unsold inventory

•· Units Sold 473

•o July over August - 15 increase

•o Price reduction - 1% decline

Orlo Vista, Orlando, Florida 32835

Orlo Vista is an incorporated town with its own post office & elementary school.

This is a photo of the Community marquee.

The boundaries of Orlo Vista are SR 408 (East-West Expressway) in the north, Pine Hills Rd. in the east, South Powers Dr. in the west, and the Orlando city limits in the south just past Old Winter Garden Rd.

Any questions please feel free to call VICK: (407) 865-2840

Call Today for VIP service.

What is one of the quickest ways to gain widespread name recognition and build your business? You may think that it is related to the internet or expensive direct mail campaigns, but the answer is a much older advertising agency standby.

Give up? It is the press release. Some refer to it as a media release or news release, but whatever you choose to call it, a press release can do wonders for your business. In addition to helping you gain widespread recognition, press releases are also inexpensive compared to other marketing initiatives. As a matter of fact a successful press release amounts to free advertising. That's right, I said free.

Now you may think that this is a technique that only large appraisal companies can benefit from. If you are thinking that, you are mistaken. Anyone can reap the benefits of a press release and that includes one-person operations.

Briefly, a press release gets a story about your company in the news. Press releases have proven to be one of the most effective forms of advertising available. Traditional ads are becoming less effective because people are inundated with them everywhere they go. On the other hand when your company is the basis for a story and not just another advertisement, guess what happens? Credibility and recall rates skyrocket. You get the exposure you need and don't have to pay expensive advertising rates to get it.

Okay, now that I have your attention the next question that is probably on your mind is how do I go about writing one of these press releases? The steps are actually very simple and you don't have to hire an advertising agency to prepare one.

For starters, look at the publications that you would like to pick up your story. Take note of the types of articles that they run. You want to write a story rather than go on and on about how great your company is. Choosing to write about points of interest to a publications readership is a good idea. Timely and "hot topics" always serve as a great slant for your article.

• Determine how you can best address your chosen topic and write about your company at the same time. As a rule of thumb I would spend more time talking about the subject matter of your article than your company.
• If applicable, answer the who, what, where, when and how questions.
• Keep your article to 400-500 words. You can write more and than edit it down if necessary.
• End your release with a brief paragraph about your company and whom the media should contact for additional information.
• Your article should be informative and entertaining. This approach keeps it interesting. It is an added plus if the information you provide is useful to the reader.
• After you are done writing your release, have someone else read it over. They can help you spot mistakes and areas that should be cleaned up.
• When you are satisfied with the finished product, send it to the media outlets (publications, TV and radio programs, websites, etc.) that you have targeted to carry your story. In most cases you will want to send it to the reporter/editor that tends to feature articles similar to the subject matter of your article. This is an important point. You may think that your article is destined for the real estate or business section; however this is not always the case. For example, let's say that you wrote about the fact that you are an appraisal company owner that has recently lost 30 pounds due to lifestyle changes.

Weight loss stories are always popular. Depending on how the article is written, it may be better suited for a prominent place in the Lifestyles section. Any publicity is good publicity. When choosing a topic remember that potential clients read more than the business section.

• Send the article, usually via email, with Press Release in the subject line. Also end the article with ### centered on the page after your last paragraph. This is an age old format used to signify that your release has ended.
• Lastly, effective press release marketing campaigns are without end. Every so often send out a new release. Don't despair if your first story isn't picked up. Monitor your results and feedback and learn from them. Your ultimate goal is not only to have a story published, but to develop key media contacts and establish a mutually beneficial relationship with them.

Press release writing is one of those things that is easy to learn and takes a lifetime to master. There are plenty of resources available that can further enhance your press release writing skills. However, if you follow the above suggestions you will be well on your way to developing key media contacts and reaching a far greater audience than your competitors.