OpenDoorStaging.com - South Floridas Premier Home Staging Co 866-6STAGE1

In our experience here in south Florida, we find that the home owner is looking to the real estate agent for opinion on what needs to be done to sell their home.

They are asking for your professional real estate opinion. They want to know, and will most often follow your advice - TRY IT.

Yet, this is when the sellers are often let down by their real estate agent.

Despite the media attention on the topic, the TV shows, the magazines and mention of home staging in the real estate trade publications, most real estate agents do not introduce staging, they suggest some basic decluttering and cleaning in an unconvincing manner;

• They fear losing the listing if they "tell them like it is". They talk the talk, but are unable to walk the walk.
• Contrary to all all industry reports, they firmly believe that "It's all about the price", and have gotten stuck in the price reduction game rut
• Do not really plan on marketing the listing, just stick it in the MLS and hope someone finds it.
• It costs too much. Hmmmm, I have heard this one time and again, a consultation is inexpensive, the same as an appraisal or inpspection in most cases. Get the consutlation, perhaps the seller can do most of the pre-staging tasks themselves? Elbow grease is free (ish).

Where have they been hiding? How can they not know about the marketing value of home staging?

It's almost like they just don't want to hear it.

We agree that not every listing is a suitable candidate for staging;

- There is simply no budget, it's a foreclosure/short sale

- The house is way overpriced

- The return on investment makes staging a bad investment. Consult a home staging professional for an opinon on this - it can be a short no cost phone call.

Real estate agents, mention home staging witth the same conviction that you suggest an appraisal or a pre-listing inspection, both of which are in line with the costs of a home staging consultation.

Get the marketing edge, stage to sell. Staged listings sell faster. You owe it to yourself.

There is no comission for an expired listing? Happy sellers refer their friends.

If I missed any other reasons for not staging, let me know below. Let us know if you have others that you think we should add to this post.

(c) 2008 - Open Door Staging Inc.

South Florida's Premier Home Staging Professional Services Company.

http://www.opendoorstaging.com/

Have us present at your brokerage or organization.

• turn the lights on
• remove the random debris around the home before taking the snaps
• do these snaps really convey the best features of the property?

South Florida's Premier Home Staging Professional Services Company.

http://www.opendoorstaging.com/

Have us present at your brokerage or organization.

The April 2008 issue of Realtor magazine, a magazine for Realtors nationwide, states that curb appeal can be a major factor in a buyers decision making process.

It says that 82% of all real estate agents polled state that buyers will not look inside a property if the curb appeal is unattractive.

The article goes on to report that 90% of real estate agents say that a sale depends upon the buyers first impressions of a property, and that the presentation of the exterior of the property is as important as the interior.

Sellers and Real Estate Professionals, stage your home to sell and make that best first impression.

-Akanke

-o-o-o-The full article-o-o- Daily Real Estate News  |  March 27, 2008-o-o--o

Curb Appeal Sells Homes, Survey Says
A survey of almost 500 real estate agents commissioned by JELD-WEN Windows & Doors indicates the increasing importance of curb appeal in selling a home.

According to the Real Estate Agent Community Trends survey, 82 percent of practitioners polled said buyers unimpressed with a home's exterior will not want to look inside. The results also found that 90 percent of respondents said a sale depends on first impressions of the front entry, while 91 percent said the home's exterior is just as important as what is inside.

Additionally, 75 percent of those surveyed said natural light is important; while the appearance of windows and doors and the presence of energy-efficient products were mentioned by 71 percent and 63 percent, respectively.

Universal design features are gaining in popularity as well, according to 65 percent of agents.

Source: BuildingOnline (03/18/08)

-o-o-o-

Sellers and Real Estate Professionals, Get the proven selling advantage. Learn how to correctly stage your property for sale. Contact us today for a staging consultation. and let us tell you what buyers will think of your home.

South Florida's Premier Home Staging Professional Services Company.

http://www.opendoorstaging.com/

Have us present at your brokerage or organization.

We get sent many just listed email flyers from our network of real estate agents.

This recent flyer was stunning, the seller and real estate agent have prepared a beautiful product for the market - the seller's home, and the real estate agent's listing.

The quality of the flyers has been improving lately as home staging gathers momentum here in south Florida.

This is a great example of what happens when a property is properly presented to the market - it makes a great first impression, and makes one want to visit it.

Exquisite Miami Beach Townhome, Tastefully Upgraded, $1,125,000

PROPERTY DESCRIPTION

Best Line In Complex. Corner Unit boasting 6 large Balconies totaling more than 700 SQ.FT. with partial Bay and Pool Views. 4 Bedrooms & 3 Full Bathrooms with fantastic upgrades including Marble and Brazilian Wood Floors throughout. Sound System, Recessed Lighting, incredible spacious closets and much more; no expense spared. Olympic size pool, 2 parking spaces and extra storage space. Very desirable location; A must see!! Call listing agent for a private showing today!

(c) vFlyer

(c) 2007 - Open Door Staging Inc.

South Florida's Premier Home Staging Professional Services Company.

http://www.opendoorstaging.com/

Have us present at your brokerage or organization.