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Kathy Nielsen Atlanta Georgia Home Stager

How We Sold This Marietta Georgia Home in 5 Days

How We Sold This Marietta Georgia Home in 5 Days

In fact, not only did we get a contract in 5 days, we had a bidding war between two buyers with another two other agents preparing to write offers as well.

For the sellers, this wasn't just good news, it was great news as their home had been on the market for two years prior.


So, how did we sell this Marietta Home in 5 days?

Here's what the home looked like prior to the home staging consultation:

Marietta living room before home staging

The fireplace, which is a feature of the home is not even pictured, and resides to the far right.

Here's the same room after re-arranging their existing furniture.

Marietta Home after being professionally home staged

Photo taken Atlanta Real Estate Photographer, Iran Watson.

As the home stager for this home, I knew it was important to create a more warm and inviting space, which was accomplished by re-arranging the furniture. I had also recommended that the fireplace, which was black, be painted white which elevated the look and feel.

As you can see, it took a team to help sell this Marietta home in 5 days. The combined efforts of the agent, the home stager (me) and having incredible photos truly does make a difference.

Originally posted in AtlantaHomeStaging.net

The Three Most Common Errors Homeowners Make When Preparing Their Home for The Market

What are the three most common errors homeowners make when preparing their home for the market?

Error #1: Too much stuff. In some homes, it could mean too much furniture. In others, it could mean something as simple as too many photos. The key when selling is to show off as much "real estate" the home has to offer. To solve this challenge, start by removing some of the larger items first. Next, remove all non-essential items. For example, let's say you have a stack of magazines that you've saved for a rainy day. Now's a great time to let 'em go.

Error #2: Hiding the features the home has to offer. I'll use this before and after picture to illustrate. One of the features of this home is the hardwood floors. However, as you'll see in this before picture, it's hardly visible. Solution - remove the rug. Yes. It can be that easy.

Kathy Nielsen Home Stager in AtlantaHere's the same room after being professionally home staged in Marietta, Georgia by Kathy Nielsen.

Atlanta House Stager Kathy Nielsen

Error #3: Showcasing the room. After years of having helped homeowners sell their homes more quickly, I've come to realize that this is perhaps one of the greatest challenges of all. It's difficult for homeowners to understand exactly what changes to make that will have a significant impact. Solution - purchase a few accessories that help draw your eye to some of the features. Re-arrange your furniture to make it more appealing. It's exactly what we did in this home staging.

If in doubt, search for an experienced home stager. Many offer occupied home staging services and can assist in helping you stand out amongst the other homes on the market.

Originally posted in AtlantaHomeStaging.net

Atlanta Home Stager - Staging Flipped Properties

Atlanta Home Stager - Staging Flipped Properties

Staging these homes is such an incredible experience. The combination of efforts to take a home and make it one of the most desireable, is thrilling. The transformations are always huge.

As with any vacant home, the furniture and accessories is what helps engage the buyer on an emotional level. It adds the warmth and makes the home inviting, starting on the Internet and carried through when the prospective buyer visits the home first-hand.

And a shout-out to the Atlanta investors who use our services - Thank you for making me part of your team. Thanks, too, for having the confidence in me to help set your home apart from the others on the market.

Here's a short video clip of some of the Atlanta investment properties we've staged:

Home Staging Starts with the MLS Listing

Home Staging Starts with the MLS Listing

Years ago, I made an executive decision to elevate my home staging services by offering after pictures, at no additional charge, to the homeowner and/or agent for their use in the marketing of the home. Here's why:

  • I understood that buyers were (and still are) using the Internet to search for a home
  • That it was one thing to have the buyer emotionally connect with the home when they're physically in the house but, it was critically important to have it stand out on the MLS.
  • It would help separate me from my competitors.
So, with all of those reasons listed above, I did some research to a) find the best camera and b) really learn how to use it. Yes, it took time. But, it was one of the best investments I've ever made.
As I tell all of my clients - I am not a professional photographer. What I can, and do, say is that I'm a professional home stager in Atlanta who takes after pictures for your use in the marketing of the home.
Here are some after pictures of a home we recently staged for an Atlanta investor. If you'd like to see more examples of some of our Atlanta Home Staging projects, click on the link.
Guest bedroom after being professionally home staged
Home Staging Accessories Close-up
Table accessory close-up used in an Atlanta Home Staging
FYI - these photos were taken with a Nikon D90.

Who Says Houses Don't Sell In The Winter?

Who Says Houses Don't Sell In The Winter?

I've heard it, and I'm sure you've heard it as well.

Well, it's time to kick that old adage to the curb.

All of these homes pictured below have received contracts in December and January. Yup, that's right. And.. they all had:

  • Great real estate agents - who were aggressive with their marketing
  • Were priced correctly - always important, regardless of what month your home goes on the market
  • Were staged by Atlanta Home Staging - to further showcase the features of the home and to add warmth!

Viewpoint condo in Atlanta professionally home staged


Living Room after home staging


Home Staging Living Room After Picture

Kitchen after home staging

And here's a close-up of one of the kitchens:

Close-up of accessories used by Atlanta Home Stager Kathy Nielsen

See, houses do sell in the winter!