How This Atlanta Investor Sold His Home In 24 Hours
As a professional home stager in Atlanta, I've had the distinct pleasure of working with many investors. What I've discovered is that most have worked staging into the budget - resulting in home after home getting professionally staged. It's truly a win-win proposition for everyone involved; including the buyer. The investor sells more quickly, the agent on the listing leverages the fact that the home looks great and the buyer is provided with solutions on how to decorate their new home.
In the case of this home, the investor had me stage on a Thursday and the following day the home went under contract. Here's precisely what he did:
Now here are a few photos of the home as it appeared to the buyers:
Master Bedroom After Home Staging:
Bathroom After Home Staging:
Living Room After Home Staging:
Georgia Interior Solutions (GIS), LLC is Atlanta Georgia's Premier Home Staging Provider. Owner and Real Estate Staging Expert, Kathy Nielsen has appeared on the pages of Atlanta Magazine, Atlanta Home Improvement; Atlanta Business Chronicle and the Atlanta Journal Constitution. You can also see one of her staged homes on HGTV's hit show Sleep On It.
Why Stage An Already Decorated Home?
In minutes from now, I'll be heading out the door to stage a home in Smyrna, Georgia that has appeared in multiple magazines. Yes, the home that beautiful. From the outside in, it is a home I haven't stopped "gushing" about. This home has some of most incredible pieces of furniture and accessories that it simply blows me away.
So, why has my company, HomeStagingAtlanta.com been called in to home stage this home? Because it absolutely needs it and needs me. Yes, you read that correctly. The seller knows it's a must as well.
Here's a list of the challenges we face:
Georgia Interior Solutions (GIS), LLC is Atlanta Georgia's Premier Home Staging Provider. Owner and Real Estate Staging Expert, Kathy Nielsen has appeared on the pages of Atlanta Magazine, Atlanta Home Improvement; Atlanta Business Chronicle and the Atlanta Journal Constitution. You can also see one of her staged homes on HGTV's hit show Sleep On It.
With their extensive home staging portfolio, you'll quickly learn that they have the experience and knowledge on what it takes to make your home and/or listing appeal to the prospective buyers. Contact them today for your free no-obligation appointment: 678 522 8392.
The Effectiveness of Home Staging
I read an interesting blog post this morning written by a Broker/Realtor by the name of Loreena Yeo. In it, she describes a home in Texas that would have a much easier time of getting their desired price if they would only seek the advice of a professional home stager and an agent that believes in the value of staging. You can read the entire post here. As a professional home stager in Atlanta, Georgia, I couldn't agree more. I've had the great privilege of working with many home sellers and have not only helped them obtain their desired price but also have helped them sell more quickly.
Case in point, this town home, pictured below, had sat on the market for 2 years. The frustration the homeowners had experienced had reached an all time high. With reason. Two years is an incredibly long time for a home to sit. The agent who had this listing had used us in the past and had recommended that they have the home professionally staged.
In the initial visit, I entered the home using the buyers-eye. My objective is to try and emulate the same experience the potential buyers were experiencing. In this particular home, I simply wasn't connecting with the home on an emotional level. The home was empty; void of anything that would allow me to envision living here.
After we staged the home, I remember locking the door behind me and knowing with all the certainty in the world that we'd be de-staging this home soon. I was right. The home went under contract in less than 8 weeks after we staged it.
Here's how the home looked before and after:
This is what the potential buyers were seeing when they toured the home.
Georgia Interior Solutions (GIS), LLC is Atlanta Georgia's Premier Home Staging Provider. Owner and Real Estate Staging Expert, Kathy Nielsen has appeared on the pages of Atlanta Magazine, Atlanta Home Improvement; Atlanta Business Chronicle and the Atlanta Journal Constitution. You can also see one of her staged homes on HGTV's hit show Sleep On It. With their extensive home staging portfolio, you'll quickly learn that they have the experience and knowledge on what it takes to make your home and/or listing appeal to the prospective buyers. Contact them today for your free no-obligation appointment: 678 522 8392.
East Coast Stager Meets West Coast Stager
A few weeks ago, I got lucky. Michelle Minch was visiting Atlanta and I happened to have a staging scheduled during her visit. Before Michelle arrived, we had spoken on the phone numerous times. She mentioned that she'd be glad to help if I happened to have a staging that needed to be done while she was here. Fortunately for me, I did. And what a treat it was. I've always admired Michelle's work and the thought of having her here to do a staging was thrilling.
Here are a couple before and after pictures of the home Michelle help me stage.
Kitchen Before being staged. NOTE: This home is NOT occupied. The homeowners had purchased a new home a cuple of miles away. At the time the "before" pictures were taken, the home was going thru some minor renovations.
With the renovations completed, we were able to bring in our accessories and stage the home. Here's the after picture:
Before:
After:
A special note of thanks to Michelle Minch with Moving Mountains Design! It was a treat like none other to have you stage with me.
Georgia Interior Solutions (GIS), LLC is Atlanta Georgia's Premier Home Staging Provider. Owner and Real Estate Staging Expert, Kathy Nielsen has appeared on the pages of Atlanta Magazine, Atlanta Home Improvement; Atlanta Business Chronicle and the Atlanta Journal Constitution. You can also see one of her staged homes on HGTV's hit show Sleep On It.
With their extensive home staging portfolio, you'll quickly learn that they have the experience and knowledge on what it takes to make your home and/or listing appeal to the prospective buyers. Contact them today for your free no-obligation appointment: 678 522 8392.
Atlanta Vacant Home Staging - Before & After Pictures Included
I almost labeled this post; "How to Add Warmth" to a room. It's simply amazing how bringing in a few chosen pieces of furniture and accessories can do for a room. As you can see the before and after pictures of our home staging below, the room took on a whole new persona after these items were added.
As for the before picture - one could possibly describe this room as plain and boring. It's also very likely that a prospective buyer, when visiting the home, would take one quick look and be done. As for the MLS listing photo - there's nothing too exciting about this room that would help drive them in.
As a professional home stager in Atlanta, I knew instantly what it would take to help evoke that emotional connection that helps sell homes. By design, we kept the style streamlined. This clean yet sophisticated look is what helps keep the buyer in the home longer. The longer they stay, the more they become engaged in the home.
Georgia Interior Solutions (GIS), LLC is Atlanta Georgia's Premier Home Staging Provider. Owner and Real Estate Staging Expert, Kathy Nielsen has appeared on the pages of Atlanta Magazine, Atlanta Home Improvement; Atlanta Business Chronicle and the Atlanta Journal Constitution. You can also see one of her staged homes on HGTV's hit show Sleep On It.
With their extensive home staging portfolio, you'll quickly learn that they have the experience and knowledge on what it takes to make your home and/or listing appeal to the prospective buyers. Contact them today for your free no-obligation appointment: 678 522 8392.
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This Atlanta Home Staging Company, Georgia Interior Solutions, provide excellent home staging services in and around Atlanta. Contact us today for your free no-obligation appointment at 678 522 8392.
This Atlanta Home Staging Company, Georgia Interior Solutions, has the expertise and experience to help showcase your home and/or listing so that it stands out from the others on the market. With years of experience and a massive inventory designed to compliment any style home, we implement solutions that draw the buyer in and allow them to emotionally connect with the home.
Kathy Nielsen, owner and principal design stylist is considered to be an expert in the field of home staging. Her design work has been featured in Atlanta Magazine; Atlanta Home Improvement; Points North; Atlanta Journal Constitution and the Atlanta Business Chronicle and featured on HGTV. From model homes to REO owned to re-sale we work with homeowners, agents, banks, builders and investors.
Home Staging Portfolio: Here are a few examples of our work:
For more examples of their work, visit their Home Staging Portfolio.
Georgia Interior Solutions offers a variety of home staging solutions to accommodate all budgets.
Services Offered:
Pricing varies and depends on whether the home is vacant or occupied as well as the quantity of rooms staged. To schedule your free no-obligation appointment, contact us at info@homestagingatlanta.com or call 678 522 8392.
We work with builders, banks, agents, investors and homeowners and look forward to the opportunity to assist you.
At Georgia Interior Solutions, we take great pride in our Staging Projects. Below is a small sample of what some of our clients had to say:
"Working with Kathy has been an amazing experience. Her staging really set my listing apart from the competition and is what made the difference for the Buyer's choosing my listing. She has the ability to take a blank canvas of a vacant home and turn it into a showcase property. The staging was so excellent that the Buyer's are hoping to use Kathy for interior design on the home once they move in. I couldn't have been happier throughout the entire process of working with Kathy and the Seller's share in my experience! Thanks for helping us stand above the competition Kathy! Regan Maeroff www.RealEstateRegan.com Coldwell Banker Residential Brokerage
I want to thank you again for the phenomenal job you did staging the East Point home. You are not a stager. You are an artist. Your attention to detail really accentuated the character and charm. You obviously have a gift for knowing the perfect piece to use in order for a space to become alive and vibrant. Your staging was a large part of why this property went under contract in 9 days! thank you for being so dependable, timely, and professional. I admire your work, and I look forward to working with you for many years to come. Tom Trimble – Keller Williams Realty Intown Atlanta
I initially had my house for sale as a vacant house. I had done extensive renovations that I was proud of and anxious to show them off, but instead of praise the buyer's comments were things like "the rooms are too small", "we need more space", etc. After Kathy staged the house the comments changed from "it's too small" to "it's so cute" and "oh, I love the kitchen". The staging was a complete success, and after three weeks I received an offer that was almost full price. I put my house on the market in one of the worse times in history. The design and staging that Kathy did for my home definitely helped my house sell. I would recommend her to anyone. John Farlow/Homeowner
Thank you so much for the staging you provided me. The selection of furniture you chose and your attention to detail with all the accessories really made the difference. I couldn't be happier that my house sold as quickly as it did in such a difficult market. Your professionalism and customer service during the entire process made the experience easy. I will without a doubt recommend your services to all my family and friends. :) Terri/Homeowner
I was referred to clients whose home had been listed for two years with another real estate agent without any luck. They had relocated to Houston and had been making two mortgage payments the whole time--ouch! The house was vacant and had been updated in some areas, but not others, and it didn't show well. I had received Kathy's name from another agent in my office and brought her in to stage the home. She not only came up with a complete staging plan but also helped advise us on paint color selection, lighting and other items that needed updating. When I walked into the home after Kathy had staged it, I wanted to move in! The result--we received a full-price offer before I even had it on FMLS! Two weeks later we were under contract, and had several disappointed potential buyers who had liked the home, but thought they could take their time making a decision. What a wonderful situation for a realtor to be in! My clients are so relieved and happy, and I'm an even bigger fan of staging now that I've seen these results. I have actually turned down listings where the client needed staging and didn't want to make the investment. I use Kathy exclusively for all my staging. She's the best. Kirsten Conover/ Realtor, Prudential Georgia
Thank you so much for the incredible staging job you did on our house. We sold it in only 6 weeks! We received so much good feedback from all the showings we had. We are looking forward to using your services again and I highly recommend you to anyone who is considering staging a home! Best regards, Gretchen Patsios/ Home Builder
Thank you so much for your work in staging my parent's home. Before we had it staged with Georgia Interior Solutions, the only comments we received were very negative. The house was drab, lifeless and had no appeal. After you staged the home, the comments were favorable. "Nice home." "Beautiful." " Showed well." We signed a contract today to sell the house. I loved your taste in furniture and design and would highly recommend your company to others. Sincerely, Bonita Smith/ Brookhaven, Atlanta, Georgia
Kathy Nielsen did an excellent job of staging one of my properties recently listed in Dunwoody. I had sold this home twice before with no problem however with the recent market conditions we decided to give this a try after being on the market several months. It totally worked and all staging was completed when promised and estimates gave homeowner several different options. Thanks Kathy and we are closing tomorrow! Betsy Malcolm/ Coldwell Banker
We had heard that staging would help to sell homes quicker and for top dollar, but weren’t sure it was worth it. Now we would have to agree! We held an Open House 2 days after the house was staged and ended up with 2 offers the next day! The house was under contract that week. At the closing we asked the buyers whether or not the staging helped in making their decision and they said a definite “Yes!”. They felt it helped them visualize how their furniture would work in the space and generally made it look more appealing. Kathy was also amazing to work with and went way above and beyond what she was compensated for. Not only did she decorate our flip home beautifully, but she also helped us finish some touchups with our flooring and cabinets while waiting for the furniture to be delivered! Thanks so much, Kathy. You are a gem! We will definitely use Georgia Interior Solutions again!! Tracy & Jeff/Homeowners
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