Babs Wagner

Did you see how I worded the title of this blog? Yes, it seems strange, but I did that for a reason, and it's another Babs tidbit on how to get your website to the TOP OF GOOGLE.

Titles.

They are so important. You have to use your titles and fill them with the keywords you think people will type into the search engines when looking for your services.

When people want to sell their house here in my area, I want them to come to ME. I want to pop up on the top with my videos and my blogs. I want them to know that I buy houses in all areas and any condition and that I will make them a quick and fair offer. I buy all cash and I buy on terms, offering the seller a way to invest their equity and get a great return.

So my services sound wonderful, don't they? But who's going to know about my services if I'm on page 18 of google. That's where I was when I first started marketing on line. PAGE 18!!! Do you think anybody was ever going to find me there? Unlikely.

So I studied with Than Merrill. He's a wonderful teacher, and he taught me the importance of getting my presence on the first page of Google so that people who want to sell their house will find ME and not another investor or realtor.

Now, remember also to imbed VIDEOS in all your blogs if you are able to. I know you are all sick of my videos, but bear with me as I keep my ranking. For the search term SELL MY HOUSE ALBANY I have the first, second and fourth spot below the paid ads.

Want to see???-----> http://www.google.com/search?hl=en&q=Sell+my+house+Albany&rlz=1R2GGIE_en&aq=f&oq=

Not bad, eh? I haven't even been at this long, but I got myself right up there rather quickly.

Babs Wagner

http://www.AreaHomeownerSolutions.com

I took this training down in Florida - Naples, to be exact. It was wonderful and very enlightening. I learned that most realtors do NOT want to do short sales. Ok, I have talked to many investors that do not want to do short sales either.

It's probably much easier for an investor to walk away from short sales. A realtor would probably have a much harder time. If a person is facing a foreclosure on their property and wants to try to sell to get out from under, what DO you do if the mortgage is just too high?

We would like to work with realtors to get short sales done. We have a website called http://ahs.managemyshortsale.com on which realtors can enter the information on the property they need help with. We have not used it yet, nor have we contacted local realtors to see if they would be interested in our services. I'm hearing that realtors do not like to take on these properties, but what if a realtor and an investor were to kind of team up?

For example, if the realtor came across a seller in default who was open to doing a short sale to sell their home, this realtor could call the investor to see if the investor was interested in the deal. If so, the investor could make an offer on the property, and the short sale process would begin. Our particular software has the short sale documents for each lending institution incorporated right into it, and it is updated regularly. The people we bought our program from are doing the business actively and are experts in the field.

Once the information is gathered and submitted, any time anything is updated or changed, the system automatically shoots an email to the homeowner, the realtor, the lawyer and anyone else put into the email loop.

While the short sale is being approved, the hunt begins for the end buyer. The person who is going to buy the house from the investor. The realtor would make the commission from the sale of the home to the investor, and if that same realtor brought a buyer to the investor, the realtor would make another commission in the sale from the investor to the end user. The investor, of course, would make the difference between what he bought it for from the bank, and the price he sold it to the end user for.

I know back to back closings are done, but how do you get around the seasoning issues if the end buyer has to get traditional financing?

Anyway, back to my question: Realtors: Do you do your own short sales, and have you been successful? I would love to hear your stories on this!!!

Babs Wagner

http://www.AreaHomeownerSolutions.com

http://ahs.managemyshortsale.com

http://tinyurl.com/InvestorsGetGreatDeals

So, let me ask the realtors reading this - what DO you do with short sales?

I don't have the exact statistics, but did you know that most people start their shopping for ANYTHING on the internet?

So if they're looking to sell their house or buy a bargain, where do you think most people go? You got it - the internet.

So I'm studying with Than Merrill, right, in his Wholesaling University. He trained us on the importance of a web presence. I never really gave it much thought. I mean, I have a couple of websites, and we do marketing, but I never realized just how important it was to be a front-runner on google.

So I checked my ranking. I googled the term: "Sell My House Albany" (I'm in the Capital District of New York). I was on page 18!!! PAGE 18!!! That's just not good. I might as well have been on page 800, because nobody is going to go through 17 pages to get to me.

So I started implementing some of the strategies Than shared with us in his training classes, and now I am very proud to say, when I google the term "Sell my house Albany" I'm - ahem - pat pat pat on my back - NUMBER 1!!!! Did you catch that, NUMBER 1!!! I don't even have PAID ads above me!!!!

Check it out here: http://www.google.com/search?hl=en&rlz=1R2GGIE_en&q=Sell+my+house+Albany&btnG=Search

So....how did I do THAT? Right? Well, I'll give you a tidbit a day. Ha Ha - Come on, I have to keep you coming back for more, right?

Before I share some of the strategies I've learned, I wanted to give you a bit of advice on your name, logo, slogan, etc.

We've all seen the WE BUY HOUSES guys, right? Go ahead and google WE BUY HOUSES and it's amuck with every investor all across the country competing for that number 1 spot. Why even bother with that?

Lose the WE BUY HOUSES and get more creative. My name is Babs, so we decided to go with the slogan BABS BUYS HOUSES.

So, here is the google page for WE BUY HOUSES: http://www.google.com/search?hl=en&rlz=1R2GGIE_en&q=We+Buy+Houses&btnG=Search

I'm there in the local area(may come up differently for people out of my area, I'm not sure), but I'm not at the top.

Now let's google BABS BUYS HOUSES, shall we?: http://tinyurl.com/cbo5hu

Big difference, right? Suppose someone drives by one of my signs:

Maybe they don't catch the number or can't write it down, but they remember the words BABS BUYS HOUSES. When they google it, they're going to get ME and ONLY ME. Not a million other investors. See?

So I think this is long enough for now. I didn't get to the real meat - but I will in my next post. For now, start thinking of a unique slogan YOU can use in your business to get to the TOP OF GOOGLE.

Babs Wagner

http://www.AreaHomeownerSolutions.com

http://tinyurl.com/InvestorsGetGreatDeals

http://ahs.managemyshortsale.com

I see from my last blog that some of you are already filming or just started. In today's world, it really is a must to use video in your business. My next blog will get into how to use blogs and videos to get yourself up on Google, but for now, I'd really like some feedback on my latest attempt.

Personally, I don't like the part where I'm talking. The lighting was horrible with the sun in my face. We were in front of the property, so traffic was annoying. Other than that, I felt it came out ok, but I want to get this down, so give it to me. Don't hold back. Tell me how I can improve these videos.

http://www.youtube.com/watch?v=FH2B59dc1UA

Look for my next blog on how to use videos to get to NUMBER 1 on Google. See how it works - just google the words "Sell my House Albany" or click here to see the google results:

http://www.google.com/search?hl=en&rlz=1R2GGIE_en&q=Sell+my+house+Albany&btnG=Search

Until next time - please comment for me.

Thanks everyone,

Babs Wagner

http://www.AreaHomeownerSolutions.com

http://tinyurl.com/InvestorsGetGreatDeals