As we approach the anniversary of my listing of your home (That's right, We've been together for almost a YEAR now) I feel the need to write you a letter from my heart.
It saddens me to say that I must now admit that I have not been completely honest with you these past 12 months because I SO much wanted you to hit your financial goals with respect to this sale that I have been enabling you by not telling the complete truth.
The truth is that the market is NOT going to bring you a Buyer at the price you want.
I know this hurts, and I know that you may hate me for saying this, but I think we have been together long enough for me to be candid with you.
It is now time for you to make a tough decision . . . Whether or not to reduce the listing price of your house significantly.
The market has shown us that these small, incremental price reductions every 2-3 weeks simply aren't doing anything for us . . .
We are "chasing the market" . . .DOWN!
If you REALLY want to move on from this house to the house you've had your eye on for the pasts 6 months (watching it's price creep down also), it is now time to decide to take swift and resolute action.
We must Reduce your house to 10% BELOW the average listed homes in your neighborhood . . .
If we do this, we may be pleasantly surprised with a sudden surge of Buyer activity that very well could generate multiple offers resulting in a higher price.
Don't worry!
I'm equipped to handle the frenzy that will ensue.
I know this whole thing sounds a bit draconian, and please don't take this personally . . .
I am not doing this because want to get away from you . . .
I am doing this because I LOVE you so much that I want to set you free.
I know that once we close we close on this sale, you will have a great tale to tell all of your friends, family, and work associates about how you and I weathered the great real estate storm of 2009 and prevailed . . . and that should they EVER have a real estate of ANY sort, they MUST give YOUR REALTOR (That's me) a call :-)
So . . . The tough decision is to do this significant price reduction NOW ... or continue as we have been doing the past 12 months and get the same results . . . potentially staying on the market for another year . . . and ultimately selling at a LOWER price.
Please know that I am completely dedicated to getting you into that great new home you have picked out.
We can get you there . . . beginning with this price reduction.
What say you?
Cheers!
I'm just sayin'
Best,
b
--
Barry Owen
Principal Real Estate Broker
Keller Williams Realty
30 Burton Hills Blvd Suite 175
Nashville, TN 37215 - Green Hills
Call me: 615-568-2123
Text me: http://www.mycricket.com/sendtextmessage/ 6155682123
email me: barryowen@kw.com
Visit The Owen Group http://www.theowengroup.net
http://www.owengroupnashvillehomes.com
Barry Owen's Internet Portal to all blogsites, websites, and social networks
http://tnrealestatetribalhub.wordpress.com/2009/06/02/barry-owens-web-portal/
Simply & BOLDLY Living the FourFold Way in Open Space!
Quintessentially connected to the real estate industry to offer the ultimate experience for Home Buyers and Sellers in Middle Tennessee . . . Inquire within!
How are ya with goal setting?
Do you set'm annually?
Monthly?
Weekly?
Daily?
If you don't hit your goal in the period, do you "roll them over"?
Unlike those precious "Roll-Over Minutes" with the cell phone providers, Roll-over goals can kill your motivation.
Here's how . . .
Let's just say that your goal is to make genuine contact with 15 people every day to generate Leads, appointments or build relationships that lead to business in the future.
Today, you only make 7 . . .
8 short of the goal.
Tomorrow rolls around . . . Will you have to make 15 + 8 contacts = 23?
Is that a daunting number?
Does your motivation wane as you dread this catch up drill?
As you're working along, a "Come List Me" call comes in . . .
So you go list the house and only make 8 new contacts that day . . .
15 short of your goal of 23 . . .
OUCH!
Next morning, you wake up with the formidable task of having to catch up by making 15 + 15 = 30
YIKES!
The demons in your head make you a believer that your goals are too high . . . that you're not good enough.
Surely, you will fail.
Panic sets in.
The drunk monkey perched on your shoulder is laughing and taunting you.
Your confidence vaporizes . . .
and that telephone receiver gains weight to @ 250 pounds . . .
nearly impossible to lift.
A deep depression sets in as you ponder the immensity of catching up to your goal.
DON'T DO THIS!
Do NOT "roll over" goals - It's a REAL buzz kill.
If your goal is 15 contacts in a day, make 15 contacts before you sleep . . . PERIOD!
or give up on the goal . . . but not without substantial penalty.
The goal re-sets every morning . . . Every day is a new and exciting day with a fresh goal.
Goals are silly if they take the form of quicksand.
I'm just sayin'
Best,
b
--
Barry Owen
Principal Real Estate Broker
Keller Williams Realty
30 Burton Hills Blvd Suite 175
Nashville, TN 37215 - Green Hills
Call me: 615-568-2123
Text me: http://www.mycricket.com/sendtextmessage/ 6155682123
email me: barryowen@kw.com
Visit The Owen Group http://www.theowengroup.net
http://www.owengroupnashvillehomes.com
Barry Owen's Internet Portal to all blogsites, websites, and social networks
http://tnrealestatetribalhub.wordpress.com/2009/06/02/barry-owens-web-portal/
Simply & BOLDLY Living the FourFold Way in Open Space!
Quintessentially connected to the real estate industry to offer the ultimate experience for Home Buyers and Sellers in Middle Tennessee . . . Inquire within!
I believe EVERYONE is a Leader . . . YOU included.
Doesn't matter what your station in life is, there is someone looking up to you.
You might not even be aware of this, just know that someone is admiring you and watching you and using your example to lead them to some of the choices they make in their own lives.
So . . . You're already famous whether you want to be or not.
The first key to being a great leader is acknowledging the truth that you ARE one.
OWN THAT LEADER WITHIN YOU . . .
There's a mindset that goes with Leadership.
Leaders feel a certain responsibility to behave responsibly - ALWAYS . . . Even when they are not knowingly in the presence of those they lead.
Leaders take time to "hang" with people and ask simple, provocative questions like:
"Hey! How are things going for you now?
How Is our organization doing?
Are we meeting your expectations- Any concerns?
What recommendations do you have or have you heard from other folks?"
When a great leader picks up on a specific, significant, and reasonable need or want, he swings into action IMMEDIATELY.
Great Leaders are very in tune with the Culture of their organizations. They know that if they smell a rat, there probably IS a rat, and they don't sleep til the varmint is handled. They know that while they would like EVERYONE to love and respect them, not everyone will . . . That not everyone is a good "fit" for the culture of the organization even if that person is a technical MASTER.
Cultural issues can kill an organization's goals faster than ANYTHING.
A highly skilled group of people won't succeed without establishment of a group culture.
One bad apple spoils the bushel.
Great Leaders are AVAILABLE and will give focused attention to those seeking their guidance.
Great Leaders are good with boundaries . . . They protect their 20% time, leverage themselves with People, Systems, and Tools . . . and they know that success leaves clues, so they continually network and educate themselves on new and different ways.
Sounds like a lot of work, doesn't it?
I've heard folks say they'd not want to have that level of responsibility and would not choose to a leader.
Guess what?
You don't get to choose . . .
If you're living and breathing, you're a LEADER.
Someone is watching your every move and learning from you . . .
I'm just sayin'
Best,
b
--
Barry Owen
Principal Real Estate Broker
Keller Williams Realty
30 Burton Hills Blvd Suite 175
Nashville, TN 37215 - Green Hills
Call me: 615-568-2123
Text me: http://www.mycricket.com/sendtextmessage/ 6155682123
email me: barryowen@kw.com
Visit The Owen Group http://www.theowengroup.net
http://www.owengroupnashvillehomes.com
Barry Owen's Internet Portal to all blogsites, websites, and social networks
http://tnrealestatetribalhub.wordpress.com/2009/06/02/barry-owens-web-portal/
Simply & BOLDLY Living the FourFold Way in Open Space!
Quintessentially connected to the real estate industry to offer the ultimate experience for Home Buyers and Sellers in Middle Tennessee . . . Inquire within!
Solicited or unsolicited recommendation or testimonial from an entity (usually a customer or user) other than the manufacturer and seller of a product or service.
All bashfulness aside (you might blush), you simply GLOW when someone brags on you and your expertise or offers a glowing character reference to others unexpectedly.
It means even MORE when what they say is TRUE :-)
This kind of testimonial creates INSTANT validity for you AND for the person who delivers it.
I want to hang with and do business with people who respect me and appreciate my professionalism, don't you?
The third party endorsement is a "secret to success".
Those who do this consistently and do it well are people other people want to be around.
These are the "CONNECTORS" in society.
Get yourself in the habit of thinking intentionally about finding the GOOD in each person you know and ENDORSING them by acknowledging this "good" in the presence of others . . . what happens is that you suddenly begin knowing more people at a deeper level . . .
which means that having a relationship with you becomes more WORTHY because people just "feel good" when they are around you . . . feel validated.
You'll also notice that as you seek the good in others, your very powerful brain will begin to assimilate all of this new "data", and you will begin connecting the dots (people to other people) because you will REALLY know each person's talents and will recognize when another person is in need of those talents.
You already have this skill inside you.
All you've gotta do is flip your RAS Reticular Activating System switch to activate it.
Your RAS will become VERY efficient at sniffing out the good in others because it will quickly sort through all of the distracting noise.
VOILA!
We just graduated from just making contact with people to making GENUINE CONTACT with people.
The value of your personal "Stock" just jumped exponentially.
Now! Put this new information you have learned about these other people to good use and ENDORSE them to others (most powerful when done in the presence of others).
In doing so, you will leave behind you a trail of happy people who will learn from your "way".
The bottom line:
ALWAYS look for the GOOD (worth) in others - Focus on catching them doing the RIGHT things RIGHT
Communicate this good to others publicly.
Connect people to each other.
This is REAL Wealth Building.
I'm just sayin'
Best,
b
OBTW - www.linkedin.com is a great place to practice this . . . It's falls short in the "in person" category, but it is a fabulous public arena in which you can brag on other people in your life . . .I'm there every day endorsing people I know.
Every endorsement I put out there results in something good happening - a return endorsement - an appointment - a referral - an introduction to someone else - There's nothing but good here.
and it all falls under the category of "Be Nice!"
--
Setting BIG goals is fun and exciting.
Achieving them is fulfilling.
It's that middle part that's the challenge.
WHEW!
It's a LOT of work to keep pushing yourself to new levels of success especially when the environment seems to be conspiring against you.
As if you don't have enough reasons to give up on your goals within your own head, the world around you is a veritable smorgasbord of tasty distractions and detours and roadblocks over, under, or THROUGH which you'll have to push.
How far forward do you think?
Why do you have the goals you have?
Are they near term goals . . .?
just enough to sustain your current level of living . . .?
"Gotta sell 2 houses this month because I have bills to pay"
or are you thinking something along the line of a "Complete Self Makeover"?
All I know for sure is that whatever your goals are and however BIG they are, the one thing you're going to need to achieve them in ANY business is a consistent, steady, high volume of good, solid LEADS.
Most folks look a few months out based on the current level of production. We each know what it takes to get the business cranked up and how long. If you know you can go from zero leads to money in your pocket in 90 days, you can literally spend the rest of your life in 90 day increments.
Do this, and I believe you will have a "job" that's akin to a rodent on one of those wheels . . .
running - running - running but not getting anywhere.
Doesn't really matter what your long range dreams are if you're running on a treadmill.
While coaching folks this week, I realized that most folks are concerned about "Having a good 4th quarter of 2009."
My question is: What's the 1st quarter of 2010 going to look like?
The response is usually uncomfortable silence.
If you're worried about the next 3 months, I say you're on a treadmill.
NOW is the time to be strategizing for filling your pipeline of leads for the NEXT quarter as you service the leads already in your pipeline for the current quarter.
Commit to yourself to keep digging a deeper well so that EVERY time you go there for leads, your bucket returns FULL.
There's only one sure fire way to do this:
- Build a Database
- Feed it EVERY DAY with a solid 3 hour habit of Lead Generation (15 CONTACTS EVERY DAY MINIMUM)
- Communicate with everyone in the database in a systematic way
- Service all the leads that you convert WELL
and remember . . .
ALL relationships are available ...
Don't EVER miss an opportunity to ask for an appointment, a referral, and or to strengthen a relationship that will lead to future business for you.
Get this, and you'll shift yourself from "goal setting" to "Goal ACHIEVING" with finesse.
I'm just sayin'
Best,
b
--
Barry Owen
Principal Real Estate Broker
Keller Williams Realty
30 Burton Hills Blvd Suite 175
Nashville, TN 37215 - Green Hills
Call me: 615-568-2123
Text me: http://www.mycricket.com/sendtextmessage/ 6155682123
email me: barryowen@kw.com
Visit The Owen Group http://www.theowengroup.net
http://www.owengroupnashvillehomes.com
Barry Owen's Internet Portal to all blogsites, websites, and social networks
http://tnrealestatetribalhub.wordpress.com/2009/06/02/barry-owens-web-portal/
Simply & BOLDLY Living the FourFold Way in Open Space!
Quintessentially connected to the real estate industry to offer the ultimate experience for Home Buyers and Sellers in Middle Tennessee . . . Inquire within!
Principal Real Estate Broker @ Keller Williams Realty Nashville, TN Green Hills - Career & Organizational Development Coach - Real Estate Sales Consultant working with Buyers & Sellers in Middle TN.
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