Beth Baker

Home Staging

Home staging can turn a cold and lifeless looking property into a warm and inviting home in the potential buyer's mind. Home staging is an essential strategy in a slow real estate market. Home staging will help you stand out from the competition and generally sells faster and sometime for a higher price than without staging. Home Staging is much more than just helping sellers decorate their homes. Home staging is growing in popularity, and for good economic reasons. Home Staging is merchandising your product, your home, to its' fullest potential.

Why Stage?

Home staging is what you do after you've cleaned, de-cluttered, and made all necessary repairs; it's all about dressing your house for sale. Staging starts from the outside with curb appeal, to inside with inviting furniture arrangement and follows through to the back yard or deck. Staging is the only investment when selling your home that will actually make you money and save time. Staging improves the condition of a house, helping secure equity and decreasing the time a property sits on the market.

Studies have shown that the ability to achieve your target price and not languish on the real estate market by staging your home far more than covers the cost of staging. You want the best possible price for your home, but do not want to pay more than your return to achieve this. Clean it up, get it staged, price it right and market it with the proper agent.

Professional Stagers

Professional stagers can see your house through a buyer's eye, and they'll set the stage so buyers can imagine living in you home. Staging is a necessary step taken prior to selling a home, and many real estate professionals and home sellers alike hire a professional home stager to stage their homes prior to sale. With the aid of a professional home stager, your house can make a positive first impression on potential home buyers.

A number of larger real estate companies offer access to listings of professional home services in your area. Most listing agents agree that vacant homes show better with staging and will encourage sellers to hire a professional stager. If you have a great deal of clutter, pack it up, there are professional organizers that can come in and go through every thing you own and get you in shape quickly and efficiently prior to staging your home.

Services

Though expert services do come at a price, the cost balances with the expected benefit of less time on the market and a fair market selling price. Choose the home staging services which suit your needs the most and make your property stand out from the rest. Home stagers have several price ranges for different services.

Sellers

Some sellers are reluctant to spend the money on home staging, but that is usually short-sighted. Most home sellers are not willing to invest a huge amount of cash in a house they are planning to move out of. As the slow housing market in some areas of the country continue to be a buyer's market, many sellers are turning to professional home staging to showcase their homes. It is critical for sellers to make the best first impression and make their home stand out from the crowd. Today's home sellers need to do more preparing their homes for sale to compete.

Marketing

Neutral colors are best for marketing your home for sale. Just like any product for sale, you can use marketing tools to make your home stand out in a slow real estate market. When your home goes on the market it is no longer your home; it is a product that needs to be marketed. Home staging is marketing your home at its best, and utilizes professional home staging concepts to make your home stand out from the competition. Home staging should be considered an integral part of your marketing strategy. Staging a home that is for sale is one of the smartest decisions a seller can make.

Copyright Beth Baker Interiors 2008