Sometimes local real estate agents ask us why we here at BlueLavaMedia use still image photography for our traverse virtual tours. Many real estate professionals haven't done virtual tours in a long time and only remember the old 'fish-eye' technology from years back. Just the thought of virtual tours turn them off on the whole idea of using virtual tours!
I thought it would be great to share why 'fish-eye' is not a preferred way of capturing virtual home tours.
1. You can't use the camera's flash. - This is the biggest reason by far. No flash makes dark halls look like caves and windows are almost always blown out whiteness. Why would you utilize a technology that prohibits your ability to utilize a primary feature of a camera?
2. You can’t print the images. Virtual tour images should be able to be used with print as well as in the 360 virtual tour. That is impossible with fish-eye technology as two images that are taken during the process each represent one hemisphere of the scene and don't print without distortion.
3. You’re locked into full 360’s only. - With fish-eye technology you are required to do a full 360 image. As you know in real estate this is not always desirable. Our 12 shot system gives the photographer the freedom to do partial pans of any size to maximize the attractiveness of the location.
4. Heavy on distortion. - Just before IPIX filed bankruptcy there was a very large group of people that thought all virtual tours were the fish bowl looking tours and did not use them for that reason. Some people still think all virtual tours look like that and it is up to the virtual tour photographer to educate the agent or homeowner on the advantages and benefits of cylindrical technology.
5. Poor white balance and focus. - Because you're taking less images for an entire room when using fish-eye it is very difficult to achieve great shots. As you stand in a living room it is most likely that you will pass by a window with sunlight shining through, pass across some form of other light that is down a hall, and often pass across areas that are darker than the rest. Typically in any given home as you turn around in a complete 360 you are certain to see a minimum of several exposure settings and a couple of white balance settings that you would need camera adjustments in order to achieve a perfect photo. Remember, when using a fish-eye lens you cannot use the cameras on board flash system. Taking only two fisheye shots per scene means you cannot get the proper balance that you need to get a vibrant photo. More often than not this leaves you with things out of focus, improper white balance in areas of the shot and areas of improper exposure throughout the pano.
We want our clients to have the best virtual tour possible. Using a fish-eye lens would not give them that, so we choose to use RTV technology with their 12 photo system.
Team BlueLaVa
www.BlueLaVaMedia.com
Home of the Exposure Engine
Traverse City Virtual Tours
Order a virtual tour- 877-941-TOUR
BlueLaVaMedia is very pleased to announce today the release of our Agent Listing Packet. The information packet is an informational piece that can be used by all BlueLaVaMedia real estate customers to help with a more seamless listing presentation.
Our listing information packet can easily customized by our customers then finalized into a PDF file for print or email distribution. The pack reviews the powerful marketing tools that all BlueLaVaMedia customers are currently utilizing and explains their benefits to the prospective home seller looking for an agent to list with.
Our information packet contains information on our powerful marketing tools utilized by the agent including:
The information packet also has plenty of room for the real estate agent to customize and include some personal information such and credentials and listing history. BlueLaVaMedia is very pleased to be able to go outside of the realm of simply creating 360 virtual tours here in Traverse City.
Home sellers and agents alike need more education on the powerful marketing tools that we offer and when our real estate agent customers can explain the benefits of these tools to their prospects everyone wins!
See Agent Listing InfoPack Here
We are very excited to announce our professionally voice real estate agent listing presentation very soon so stay tuned and good luck out there!
BlueLaVaMedia
Michigan Virtual Tours
www.BlueLaVaMedia.com
Order a 360 Virtual Tour 231-946-1360
On Wednesday, May 7th team BlueLaVa packed up and hit the local Traverse City Board of Realtors trade show entitled Strawberries and Toast. This show is an annual event that typically brings several hundred Traverse City real estate agents and many vendors from in and around the Grand Traverse region. We were fortunate enough to be the only Traverse City virtual tour company to attend the show this year.
With Jim being what many would call a local living photography legend here in Traverse City, the people continuously flocked around our booth to see what new and exciting powerful property marketing tools were now available. For the most part people really loved the concept of our single property websites and our PanoRiders™. The next big hit of the show was our cute business card sized CD’s, Night Shots and our Blue Bird’s-Eye elevated shot.
Most of the attendees found that our offerings were priced very affordably and loved the fact that we are fully insured and have our lock box certification allowing Jim to move freely in and out of the homes during his virtual tour shoots. Shooting Traverse City virtual tours is one thing, but being able to offer a real estate agent an entire marketing program is another.
When we meet with a new customer for the first time we sit down and lay out all of our offerings that leave a lasting impression on a home seller and a shopper. We let the real estate agents embed our virtual tours and marketing tools right into their marketing pitch thus giving them the upper hand when it comes to leaving that lasting impression during a listing presentation.
Our unique offerings and beautiful interactive virtual tours are winning over new customers every day. Thanks to Jim Blue photography, the RTV virtual tour system, our powerful marketing tools and a little creativity BlueLaVaMedia is heading into what will be a great and profitable summer.
Until the next local trade show!
Good luck out there everyone.
Team BlueLaVa Traverse City Virtual Tours
Order TC Virtual Tours - 231-941-1360
Grand Traverse Virtual Tours Get LockBox Approved!! Virtual Tour Ordering made easy!
BlueLavaMedia, a certified Real Tour Vision™ virtual tour provider, proudly announces full Supra Key / Lockbox certification for the Northern Michigan area. Their Supra Key certification will enable BlueLavaMedia’s current and future clients the flexibility to simply order a virtual tour and know that a qualified, responsible and Supra Key certified company will be arriving on location to capture professional images and complete their virtual tour.
BlueLaVaMedia not only has the regions only professionally staffed and full insured virtual tour company, but now has full certification to move in and out of homes freely without the need for agents to be present. This service is especially beneficial to real estate agents with high vacant home inventories.
Jason LaVanture owner of BlueLaVaMedia said, “We know that many states don’t allow for lockbox training and certification so we are especially happy to be able to take the extra steps here for the local real estate agents of Northern Michigan. People take comfort in knowing that they are not only utilizing the best available professional service, but that they are also utilizing a company with the credentials to back it up. That really does make a difference.” Read the full story HERE!
In this challenging real estate market, the proper presentation of listings has become increasingly important. With 85% of home shoppers turning to the Internet, leaving a lasting impression is key!
ActiveRain Corp. is not responsible for the accuracy of the site's content (which is written by members of the ActiveRain Real Estate Network) and does not endorse the views of the real estate agents, mortgage brokers, and others listed here.
Powered by the ActiveRain Real Estate Network
© 2009 ActiveRain Corp. All Rights Reserved
