BrightHomesTV (Channel 341, Market Place on Demand)

You know that "networking" is your key to success. TV Advertising is virtual networking for you and your company -- getting your "elevator pitch" into livingrooms all over the county. We can help!

7. True or False: Advertising on BrightHomesTV can be combied with traditional commercial in television in your county on networks like ESPN, CNN, Bay News 9 and HGTV?

Answer:

TRUE. BrightHomesTV is one product offered by Bright House Networks Advertising. You can add commercials on networks like ESPN, HGTV, and BRAVO, plus Web Advertising, to give you a very robust advertising campaign. (83% of you knew this - Have you tried it?)

8. What is the average cost of a commercial on television in your county on networks like ESPN, CNN, BayNews9, and HGTV?

• $100 per commercial

• $1000 per commercial

• $1,000,000 per commercial

• $15-$19 per commercial

Answer:

Most of you (68%) thought that a single commercial would cost $1000. To clarify, the actual airtime packages most often average (per showing) less than dinner for two at a local restaurant (specific sporting events/"fixed" spots can be more). But the cost to produce a 30-second video commercial varies, depending on the ad's complexity.

9. A regular traditional, effective, 30-second television advertising schedule on networks like HGTV, CNN, or Lifetime Movie Network requres a monthly investment of:

• Less than $2000

• $2000

• $5000

• $10,000

Answer:

All of the above, depending on your advertising goals. Many believe that to advertise on TV costs as much as an ad in the SuperBowl. But in reality, television advertising is very affordable, and can be effectively scheduled for nearly every budget. Call 941-345-1339 today to find out what we can do for you at Bright House Advertising.

Now you have all 9 answers! How did you do?!

You know that "networking" is your key to success. TV Advertising is virtual networking for you and your company -- getting your "elevator pitch" into livingrooms all over the county. We can help!

Here's the next round of answers to our Advertising IQ Survey!

5. The current advertised price for listings-only advertising on BrightHomes TV is:

$25/week for one listing

$50/week for up to 10 listings

$50/week for unlimited listings

$75/week for 20 listings

$100/week for 10 listings

Answer:

You can advertise on BrightHomes TV for less that the cost of one direct mailing. The rate varies between $50 - $100 per week. (91% correct)

6. How many houses would you personally have to sell this year to be able to afford television advertising?

1-10

11-25

26-50

50+

Answer:

The answer is 1-10 houses for a basic advertising package. TV advertising is very affordable. For a fraction of the commission made from selling one home you could advertising on tv. (Most of you thought more - 69%. Surprised?)

Stay tuned for our last set of answers next week!

You know that "networking" is your key to success. TV Advertising is virtual networking for you and your company -- getting your "elevator pitch" into livingrooms all over the county. We can help!

Here come the next set of quiz answers.

3. What does BrightHomesTV offer Realtors?

Answer:

Eyeballs, eyeballs, and more engaged eyeballs. BrightHomesTV offers realtors the ability to network with more people without having to attend a million networking events. On average BrightHomesTV receives 20,000 views a month. (56% of you knew you could get all three: listings on tv and the web, commercials on other networks, and name recognition)

4. On which channel can consumers find BrightHomesTV?

Answer:

on Channel 341 Marketplace onDemand. Just choose the Real Estate Category and then BrightHomesTV. (85% of you knew!)

The next set of answers will be posted shortly!

You know that "networking" is your key to success. TV Advertising is virtual networking for you and your company -- getting your "elevator pitch" into livingrooms all over the county. We can help!

1. How do you measure advertising success?

•· I sell a house 38%

•· Increased calls from prospective buyers 77%

•· Increased listing inquiries 61%

•· I get recognized in the grocery store. 46%

Answer:

Measuring advertising success can range from simply how many people recognize you in the grocery store to how many houses you have sold. You control your own measurement of success. BrightHomesTV can help you increase your success by increasing the interaction you have with people in the market.

2. What does it mean when your ad is broadcast on a digital channel?

Answer:

Advertising on a digital channel means that when the switch is flipped, doing away with analog service, BrighthomesTV will still be there showing your listings. Bright House Customers with Digital boxes can view your listings 24 hours a day whenever they want. (65% of you knew!)

The rest of the answers to our 9 Advertising IQ questions are coming soon! Stay tuned.

Did you cut back on your advertising due to the economy and the real estate market?

Would you try something new if you could afford to? Can you afford "2 weeks free"?

BrightHomesTV (an exclusive product of Bright House Networks) recently launched Pinellas and Hillsborough real estate segments on channel 341, Marketplace on Demand.

If you sell real estate in Pinellas County or Hillsborough County, we want to gift you with 2 free weeks on television for ALL of your listings (no limit!). Why? Our viewers are looking for your listings, so we need more content to keep them happy.

Pinellas and Hillsborough counties got over 4500 hits in November alone, and we're just getting started! How about showcasing your listings on TV for all those home buyers to see? At the very least you'll be able to tell your clients that you've placed their home in a television ad, and thousands of Bright House viewers will see that you're still "in the game."

How can you afford not to take us up on the offer?

Visit www.BrightHomesTV.com and "Create an Account" at the top right. We'll reply with some helpful tips for simply uploading your listings (also available online on the left side of the screen when you register), and set you up for a couple of free weeks.

Feel free to contact us if you have any questions. Unwrap our gift to you now!