Brian Sharkey South Florida Realtor

All the talk about short sales this blog outlines how to get ready to sell.

If you've decided to go ahead and sell your house, it's important to have a sales strategy planned out before you even put your house on the market if it's short or not; your agent can tell you or just call me. 772-579-1981 It's also important to have a strategy that both you and your agent agree on, right down to the last detail. With all the details of your plan firmly in place, you'll have a strategy that will help your sale go more quickly and more smoothly when you start receiving offers from buyers.

What Should a Good Strategy Include?

Your sales strategy should incorporate two mini-plans, one for marketing your property, and the other for financial considerations and interacting with buyers.

Marketing your house effectively is a crucial part of the sales process. Marketing is designed to get as many people as possible through your front door, because the more interest you create in your property, the better your ability to negotiate a good sale price. This section of the plan should include things such as:

• Advertising, photographs, and signage.
• Whether or not you decide to hold open homes.
• How you're going to "stage" your property to increase its appeal.
• Ways to emphasize the strengths and downplay the weaknesses of your property and neighborhood

The second part of the plan should include the following considerations:

• Your initial asking price. Do you want to consider a range pricing strategy?
• If the market is slow, how long will you wait before making a price reduction, and how much will the reduction be?
• Negotiation with potential buyers.

Range Pricing Strategies

Range pricing is a way of getting more buyers through your front door. Using a range pricing strategy means listing your house at a price range you find acceptable, rather than a firm price. For example, if your home is valued at $275,000, you might list your range as $250,000-$275,000. This way, you get more buyers coming through your home, and while they may offer bids that are lower than you want to accept, you have the option to negotiate a price that's more to your liking. Range pricing strategies are an excellent way of generating interest in your property in a slow market, but are less useful when the market is strong.

Negotiating with Buyers

During the offer and counter-offer process, what do you want to stand firm on, and where are you willing to compromise? Consider such things as:

• The length of the closing period.
• Who pays closing costs?
• Who pays for repairs that might be needed. Will you pay for the repairs yourself or negotiate a reduced sale price to compensate the buyer for repair costs?
• Beware of so-called "open-ended contingencies" when negotiating with potential buyers. An example is a buyer who makes an offer subject to them selling their own property before buying yours. If you end up negotiating with such a buyer, counter with a clause that states you have the right to accept a better offer if it should be offered to you.

Other Things to Consider

• Will you hire a home inspector to do your own inspection before putting the house on the market? It's an extra expense, but it can give you a firmer negotiating position if you're aware of problems the house may have before it goes on the market.

Review your strategy regularly. If something isn't working for you, don't be afraid to change it if you and your agent can work out a better one.

Sharkey short sales, short sales, expert facilitator

www.Sharkeyre.com

772-579-1981

Riverside Properties agent is your Short Sale Specialist

Brian Sharkey of Riverside Properties is the Short Sale Specialist other agents go to for their short sale transactions. Sharkey is known for his negotiating skills which are essential when dealing with lenders on a regular basis. He is always exploring different ways to provide his clients with the best possible solution for their financial situation.

When the market changed and short sales were considered "deals to be avoided" due to their difficulty, he saw them as an opportunity for growth and a way to assist homeowners in need. He also helps fellow Realtors to understand the process and they in turn come to him for advice and guidance.

Sharkey's strong problem solving skills have provided him a base from which he has built a successful business. He is continuously networking with other real estate professionals such as mortgage brokers, title companies, and other Realtors to provide his clients with the best possible vendor to service their needs. He is highly self-motivated with a passion to deliver superior service. And due to his enthusiastic personality and high energy, it's no wonder the majority of Sharkey's business comes from referrals.

Sharkey has an extensive amount of Short Sale experience and is a certified Short Sale professional. He specializes in Short Sales in St. Lucie County, Martin County and Palm Beach County in the state of Florida.

Sharkey has added several professionalsto his team and is now focusing south for the high end market that needs to divest negative assets.

If you would like to know if you qualify for a short sale or just want more information about the process, you can reach Brian at 772-579-1981, email him at B@SharkeyRE.com or visit his website at www.TraditionRealEstate.com.

Palm Pointe Educational Research School / Tradition

Looking forward to the new school year, since my daughter is going to be attending.

Is your child going to the school? Please contact me.

Palm Point was rated an A! Great news I am looking to keep it that way as parents we need to get involved.

Brian Sharkey can be reached at Riverside Properties 800-815-4194 or via email Brian@BrianSharkeyRealEstate.com

www.briansharkeyrealestate.com

If you need a insurance in Florida "this guy is straight up amazing". Brian Sharkey,Realtor

Brian@BrianSharkeyRealEstate.com

"If one thing is certain, things never stay the same. Whether it's the economy, politics or the weather, the world is always in a state of change. As you may have recently discovered, the Florida Insurance market is no different. In the past decade, some of the state's largest insurers have stopped writing new business, while others have pulled out of the home insurance market completely.

As an independent agent, I know I can't alter the financial decisions of large insurance companies, but I can provide my clients solutions in a fast changing world. As an appointed agency with multiple carriers, my clients have the unique advantage of access to the best products, most trusted companies, and the most competitive rates available.

In essence, our independent agency serves our clients as one resource, with many carriers. No matter what change occurs this year, or even this decade, we stand ready to provide for your needs, period.

For a competitive quote that could save you hundreds on insurance premiums, call us today. We look forward to the opportunity of earning your business and trust."

Sincerest Regards,

Jason Sullivan

Agent: Jason Sullivan

Foundation Insurance of Florida, LLC

772-287-8111- Office

561-644-7360- Cell

772-907-0200- Fax

Jason@FoundationInsuranceFL.com

Brian Sharkey LLC has no affiliation with the above vendor you should do your own background/ research before hiring and/or consulting any proffesional.

Brian Sharkey of Riverside Properties is the Short Sale Specialist other agents go to for their short sale transactions. Sharkey is known for his negotiating skills which are essential when dealing with lenders on a regular basis. He is always exploring different ways to provide his clients with the best possible solution for their financial situation.When the market changed and short sales were considered "deals to be avoided" due to their difficulty, he saw them as an opportunity for growth and a way to assist homeowners in need. He also helps fellow realtors to understand the process and they in turn come to him for advice and guidance.

Sharkey's strong problem solving skills have provided him a base from which he has built a successful business. He is continuously networking with other real estate professionals such as mortgage brokers, title companies, and other realtors to provide his clients with the best possible vendor to service their needs. He is highly self-motivated with a passion to deliver superior service. And due to his enthusiastic personality and high energy, it's no wonder the majority of Sharkey's business comes from referrals.

Sharkey has an extensive amount of Short Sale experience and is a Certified Short Sale Professional. He specializes in Short Sales in St. Lucie County, Martin County and Palm Beach County in the state of Florida. If you would like to know if you qualify for a short sale or just want more information about the process, you can reach Brian at 772-579-1981, email him at short@SharkeyRE.com or visit his website at www.TraditionRealEstate.com or www.BrianSharkeyRealEstate.com.